Souvik Datta

Based in Mumbai

Souvik Datta has recently been appointed as the National Creative Director of Cheil X, part of the Cheil SWA Group, where he will co-lead the agency’s creative vision alongside Amit Nandwani, reporting to Chief Creative Officer Vikash Chemjong.

With over 23 years of experience across leading agencies such as McCann Worldgroup, Lowe Lintas, TBWA\India, and Contract, Souvik has honed a reputation for creative thinking that blends cultural resonance with tangible business impact.

Throughout his career, he has conceptualized and delivered campaigns for marquee brands including Hero MotoCorp, Nestlé (Maggi), Domino’s, Reckitt, Asian Paints, as well as Liril, Tanishq, Fastrack, ICICI Prudential, and Dettol, across Delhi, Mumbai, Bangalore, and Kolkata.

Souvik’s work has earned recognition from both national and international award platforms, reflecting his ability to create creative work that resonates with both consumers and industry juries. He holds the ability to craft ideas that build brand meaning at scale—not just through conventional campaigns, but by shaping experiences that activate across every touchpoint of the consumer journey.

Social Media Handles:

LinkedIn: www.linkedin.com/in/souvik78