Rajesh Ramaswamy
- himanshu105
- Mar 23, 2023
- 2 min read
Updated: Oct 15
Based in Bengaluru
Rajesh Ramaswamy, also known as Ramsam, is an ad filmmaker and the Co-founder of The Script Room, a writers’ hub and creative content studio established in 2019.
Originally conceived as a WhatsApp group for discussing film and advertising scripts, the venture has grown into a full-fledged creative agency with offices in Mumbai and Bangalore, focused on film-focused storytelling and scriptwriting for audio-visual content.
Ramsam is also a Director at Coconut Films and brings over two decades of advertising experience. Prior to founding The Script Room, he held the position of Executive Director at MullenLowe Lintas in Bangalore, leading creative campaigns for brands such as Fastrack, Tanishq (Mother’s Day, Remarriage), Flipkart, Hike Messenger, Bharat Matrimony, Paperboat (Drinks and Memories), and others. He stepped down from the role in 2018 to focus on filmmaking while continuing as a consultant to the agency.
At Script Room, he began with the Netflix India Selection Day campaign in April 2019—nine films shot in a single night—which won the Best Digital Creative Award at the Star Re-Imagine Awards. A follow-up campaign, titled “So, What Are You Watching?”, aired during the World Cup and became an Effie Finalist. Since then, his studio has produced over 100 ad films for brands like OYO, Chumbak, Vedantu, Bumble, PhonePe, Great Learning, CoinSwitch, My11Circle, RummyCircle, PaperBoat, and more. Their work has garnered recognition at platforms such as Kyoorius and Abby Awards.
In addition to his commercial work, Ramsam recently ventured into narrative cinema with his debut Kannada short film Iruve—a dark comedy set in Bengaluru that explores everyday life through absurd humour. Featuring veteran actors HG Dattatreya and Mahantesh, the film received positive reviews for its storytelling and creative authenticity, and was made available on YouTube.
Catch Rajesh Ramaswamy (Ramsam) in conversation with some of India’s top 1% ad film producers as he moderates the Good Ads Matter – Producers’ Roundtable, now live on our YouTube channel.
Social Media Handles:
Here are Rajesh's Top Ad Picks that have inspired him through the years: