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FOOD & BEVERAGES

Storytelling

Storytelling

Coca-Cola - Burn | Hand-picked by Good Ads Matter
03:49

Coca-Cola - Burn | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Experience the explosive fusion of art and adrenaline as skaters ignite the streets of Mexico City. A whirlwind of asphalt, sparks flying as wheels meet pavement, and a crew of skaters tearing through the urban jungle of Mexico City. But this isn’t your average skate video; it’s a symphony of motion and artistry brought to life by the unlikely pairing of Burn Energy Drink and Coca-Cola. In this adrenaline-fueled short film, the stage is set for an epic collaboration between American pros Steve Bera and Luis Tolentino, and a squad of Mexican shredders including Jesus Gonzalez, Eder Martinez, Mario Saenz, and Angel Santiago. Directed by the visionary Garth Davis, this isn’t just about slapping logos on boards – it’s about telling a story.As the camera rolls, we’re whisked away on a rollercoaster ride through the streets of Mexico City, capturing the raw energy and spirit of skateboarding. Released in 2011, this film isn’t just a time capsule of an era – it’s a love letter to a generation that embraced skate culture with open arms. It’s a reminder that skateboarding isn’t just a sport; it’s a lifestyle, a form of self-expression that transcends borders and languages. Year: 2011 Brands: Coca Cola & Burn Energy Drink (@cocacola) & (@burn_energy) Agency: Publicis Mojo, Sydney Agency Creative Directors: Craig Davis (@sunday_sailing) & Micah Walker (@micahjwalker) Production Company: Anonymous at Exit Films (@anoncontent) (@exitfilms) Director: Garth Davis Executive Producers: Karen Spraul (@karensproul23) & Garth Davis Director of Photography: Greig Fraser (@greigfraser_dp) Editor: Jack Hutchings (@jackhutchings) Editorial Company: The Butchery, Melbourne (@thebutcheryedit) 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Cadbury - Fence [Emotional Ad] | Hand-picked by Good Ads Matter
01:01

Cadbury - Fence [Emotional Ad] | Hand-picked by Good Ads Matter

Good Ads Matter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Become a member of our exclusive 1% club of all things marketing and advertising! Sign up to our handcrafted newsletter here - http://bit.ly/3Unpquq Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ This heartwarming commercial is part of a collaboration between Cadbury and Age UK, shedding light on the issue of loneliness affecting elderly people living on their own. Cadbury ‘Fence’ beautifully portrays human generosity in an everyday setting, featuring a lonely old man who keeps throwing back toys to the other side of the fence that the neighbourhood kids leave behind; until one day he gets a little surprise in return. While the spot emphasises a simple act of kindness, highlighting that there’s a glass and a half in all of us it also addresses a pressing reality– 1.4 million old people struggle with loneliness, and over 2,25,000 often go a week without speaking to anyone. Cadbury’s ongoing association with this measured sentimentality appears to be a successful formula in raising awareness and fostering empathy! Country: UK Year: 2019 Brand: Cadbury (@cadburyuk) Agency: VCCP (@vccp__) Creative Director: Chris Birch / Jonny Parker Producer: Carly Parris (@carls_parris) Art Director: Rob Ellis (@rob_medic_on_2) Copywriter: Peter Reid Production Company: Academy Films (@academyfilms) Director: Frédéric Planchon (@anamorphic68) Producer: Lucy Gossage (@lucy.gossage) DOP: Justin Brown (@mrjustinbrown) Production Design: Drogo Michie Post Company: The Assembly Rooms (@the_assembly_rooms) Editor: Sam Rice-Edwards (@samriceedwards) Colourist: Jean-Clément Soret (@jeanclementsoret) at (@company_3) Sound Company: Wave (@wavestudios_) Sound: Jack Sedgwick (@snappajak) Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by Good Ads Matter, an initiative by Purpose Studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Magnum - Stick to the Original | Hand-picked by Good Ads Matter
01:17

Magnum - Stick to the Original | Hand-picked by Good Ads Matter

Good Ads Matter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Subscribe to our hand-crafted newsletter here - http://bit.ly/3Unpquq Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Magnum’s ice cream drama is nothing less than Fincher’s cinematic ‘Gone Girl’. The brand masterfully showcases that nothing compares to their original ice cream after consumers began referring to Magnum imitations as Magnum-like. What better way to seize the opportunity! The ad, titled ‘Fraud’, unfolds with a suspenseful yet witty twist, featuring a woman who discovers that her partner has been buying fake Magnums all along, which leads her to suspect the inferior ice-cream isn’t the only thing fake about their relationship. As part of the broader ‘Stick to the Original’ campaign, Magnum cleverly addresses the issue of “copycats” and emphasises the unparalleled status of its iconic ice cream stick introduced back in 1989, still upholding the same, rich quality. Country: UK Year: 2024 Brand: Magnum Chief Marketing Officer: Julien Barraux Vice President: Benjamin Curtis Marketing Manager: Denise van Strien Brand Manager: Matteo Mozetic, Denis Antonius & Ying Hu Agency: LOLA MullenLowe Executive Creative Director: Tomas Ostiglia Creative Directors: Jorge Zacher & Kevin Cabuli Creatives: Augusto Callegari & Pedro Mezzini Production Companies: Proppa & Bacon Executive Producer: Pablo Martinez Director: Martin Werner Director of Photography: Nicolaj Bruel Art Director: Peter Grant 1st AD: Carlos Santana Wardrobe: Melanie Buchave Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by Good Ads Matter, an initiative by Purpose Studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Coca-Cola - Could I Be Wrong | Hand-picked by Good Ads Matter
01:31

Coca-Cola - Could I Be Wrong | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ When the whole world starts to fall apart, Coca-Cola surfaces as a powerful reminder to stay united. Titled ‘Could I Be Wrong’, this spot traces Coca-Cola’s ethos back to its roots, urging people to be empathetic in a time when the world is more divided than ever before. An engaging narrative that, amid all the frenzy– people raging, concrete splintering and a superhero losing to the villain– pushes us to look within ourselves before pointing fingers. The anarchy continues to Slim Whitman’s classic, ‘A Food Such As I’, reflecting in undertone the triviality of our disagreements while also building anticipation of what is to follow. What follows is a simple copy that reaffirms ‘Everything’s better when we’re open’, that established, once again, Coca-Cola as an enabler of peace, a single common interest that unites people in uncompromising times. But really, don’t tell your wife that she is wrong. Countries: UK, USA & Australia Year: 2020 Brand: Coca-Cola (@cocacola) Agency: Wieden+Kennedy (@wiedenkennedy) Production Companies: Somesuch (@somesuchandco) & Revolver (@revolverfilmsco) Executive Producer: Seth Wilson (@sethwilsonishere) Producer: Lee Groombridge Director: Steve Rogers Director of Photography: Daniel Landin Post Production Company: Time Based Arts (@timebasedarts) Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Bud Light - Easy to Drink, Easy to Enjoy #superbowl | Hand-picked by Good Ads Matter
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Bud Light - Easy to Drink, Easy to Enjoy #superbowl | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Learn it from Miles Teller, even when you’re on hold, enjoyment is merely a sip away! A spot that doesn’t even feel like an advertisement, just a fun sneak peek into Keleigh and Teller hanging out and having a good time at home… and what better way to sell beer? Bud Light is not only the top-selling beer but also a brand that stands out in each Super Bowl season as fans eagerly anticipate not only the buzz of the beer but its fun commercials! With ‘Hold’, the beer brand signals into a new era, seeking innovative ways to engage the audience, with a new sense of confidence, and a magnetic tone that helps fans see that choosing to enjoy life is… easy. #EasyToEnjoy Light-hearted and delightful, this spot has the office craving some good Bud Light at our desk on a Monday morning! Well, at least that’s how you know the ad did what it had to. Year: 2023 Country: USA Brand: @budlight Agency: Anomaly (@anomaly) CEO (NY): Franke Rodriguez Founding Partner/Global CCO: Mike Byrne Executive Creative Director: Jaclyn Rink Crowley Creative Directors: Cori Johnson, Nick Alcock, Taylor Green & Conor Hagan Copywriter: Alex Ledford Senior Producer: Mateus DeFaria Production Company: RESET Content (@resetcontent) Director: Trey Edward Shults Director of Photography: Adam Newport-Berra (@knucklewood) Executive Producer: Michael Garza Editorial: @arcade_edit Editors: Jeff Ferruzzo (@jferruzzo) & Ali Mao Colour Grade: Harbor Picture and Sound (@harborpictureco) Colorist: Damien van der Cruyssen (@damienvdc) Sound Design / Mix: @wavestudiosny Partner / Sound Designer: Aaron Reynolds (@azzbattle) Executive Producer: Vicky Ferraro (@vickles11) Song: “Opus No. 1” by Tim Carleton Agency Team: Managing Partner, Head of Strategy NY: Laura Rowan Group Business Director, Head of Account Management NY: Elektra O’Malley Kevin Lyons: Kevin Lyons Head of Production: Dan Blaney Business Director: Ellie Harriman Account Director: Emily Cook Production Team: Line Producer: Maeliosa Tiernan Editorial Team: Senior Post Producer: Andrew Cravotta Post Production: The Mill NY (@millchannel) Executive Creative Director: Gavin Wellsman Producer: Katharine Mulderry (@kathmulderry) Remix and Rights Clearance: Human (@humanworldwide) Creative Director/Supervisor: Mike Jurasits Executive Producer: James Dean Wells (@jamesdeanwells) Remix Composer: Sidney Kennedy Starring: Miles Teller and Keleigh Sperry (@keleighteller) Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Pepsi - Surfers #football | Hand-picked by Good Ads Matter
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Pepsi - Surfers #football | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Roberto Carlos, Ronaldinho and Fernando Torres surfing and drinking Pepsi while the Pulp Fiction soundtrack plays in the background? This cannot possibly get any more old school. Take a trip down memory lane with this star-studded Pepsi commercial! What starts as a friendly beach volleyball game ends in the water due to the violation of the 'Only Surfers' rule, leading to some impressive acrobatic surfing-meets-soccer stunts! We are not complaining 👀 …and does the background score sound familiar? 'Misirlou' by surf music mogul Dick Dale and His Del-Tones, also used in Quentin Tarantino’s ‘Pulp Fiction’ sure knows how to get the adrenaline gushing! This iconic crescendo-building track seems to be passing on the virtue to everything it touches. Brand: Pepsi (@pepsi) Year: 2005 Agency: AlmapBBDO (@almapbbdo) Agency Producer: Pierre Marcus Creative Director: Marcello Serpa (@marcello_serpa) Art Directors/Copywriters: Dulcidio Caldeira (@dulcudio _caldeira) & Cesar Finamori (@cesaroff) Production Company: Radical Media (@radicalmedia) Producer: Tommy Turtle Director: Tarsem Singh Director of Photography: Colin Watkinson (@colinwatkinson) Production Designer: Ged Clarke (@gedclarkesets) Editor: Russell Icke (@russell444) at Whitehouse Post (@whitehousepost) Post Production: Tom Sparks at Alteration Services Sound/Music Production: Barrera Song: ‘Misirlou’ by Dick Dale and his Del-Tones Starring: David Beckham (@davidbeckham), Thierry Henry, Roberto Carlos (@oficialrc3), Ronaldinho (@ronaldinho), Raul Gonzales (@raulgonzales), Fernando Torres (@fernandotorres) & Rafael Van Der Vaart (@rafaelvdvaart) Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Anheuser Busch - Let’s Grab a Beer ‘90 | Hand-picked by Lana Senaoui
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Anheuser Busch - Let’s Grab a Beer ‘90 | Hand-picked by Lana Senaoui

@goodadsmatter is an online repository of the best ads from across the world, hand-picked and curated by Purpose Studios Visit Good Ads Matter: Instagram: @goodadsmatter Linkedin: https://www.linkedin.com/company/good-ads-matter/ Facebook: Good Ads Matter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ In #GoodAdsMatter’s on-going series #AdMakersPicks, today we’re sharing a beautiful and hypnotic Gucci spot hand-picked by Egypt-based director, Lana Senaoui. Lana, is a gifted director with a captivating visual style and an impressive portfolio of commercials for top brands like Vodafone, P&G, Nestle amongst others. With a holistic approach to storytelling, she stands out as a true creative force in the industry! To check out these top picks by Lana, visit our YouTube channel! Stay tuned for more #AdMakersPicks, where we'll continue to bring you the favourite ads of the industry's finest ad makers! This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Magnum - The Pleasure Residence
01:32

Humor

Humor
Carlton Draught - Beer Chase | Hand-picked by Good Ads Matter
01:31

Carlton Draught - Beer Chase | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Justice will be served but not at the cost of a pint of beer. Using the notorious, over-the-top Hollywood chase sequence, Carlton Draught humorously highlights just how dear Aussie men hold their beer. Part of the ‘Made from Beer’ campaign, this ad pokes fun at popular culture, big-budget ads and painfully slow-motion action sequences to emphasise that Carlton Draught does not take itself too seriously; it is simply… “Made from Beer.” Isn’t that enough, anyway? The narrative follows four robbers who dash off with their beers, leading to an unconventional police chase where both criminals and cops alike mimic their vehicles. After all, everyone knows better than to drink and drive. How responsible! With scenes reminiscent of the chase sequences in “The Streets of San Francisco,” this hilarious ad– with its meticulous choreography and incredibly effortless performance– guarantees to leave us craving a beer—but without the chase, of course! Country: Australia Year: 2012 Brand: Carlton Draught (@carltondraught) Agency: Clemenger BBDO (@clemengerbbdoaustralia) Creative Directors: James McGrath & Ant Keogh (@antkeogh) Copywriter: Richard Williams Art Director: Ant Phillips Production Companies: MJZ (@mjzworldwide) & The Sweet Shop (@thesweetshopfilms) Executive Producers: Wilf Sweetland (@wilfsweetland) & Tracy Mays Producer: Cindy Kavanagh Director: Steve Ayson (@3and7steveayson) Director of Photography: Greig Fraser (@greigfraser_dp) Production Designer: Robbie Freed Editorial Company: The Butchery (@thebutcheryedit) Editor: Jack Hutchings (@jackhutchings) Music Producer: Karl Ritcher Sound Designer: Byron Scullin & Cornel Wilczek (@cornelwilczek) 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Carlsberg - Haircuts | Hand-picked by Good Ads Matter
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Carlsberg - Haircuts | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟮𝟳𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ A haircut with some jazz and Carlsberg? Now we’re talking! Part of the ‘If Carlsberg Did’ campaign, the beer brand introduced a groundbreaking haircut experience. A man ventures in for a trim, only to stumble upon a one-of-a-kind barber shop. Inside, the air is alive with the soulful sounds of a live funk quartet, with breathtaking riverside vistas that set the scene. Expert staff, skilled to perfection, promise impeccable cuts, while a frosty Carlsberg upon arrival completes a sensory journey both refreshing and unforgettable. Nic Owen, the Managing Director of 72andSunny Amsterdam, said, “Sharply styled dogs, hair reviving clippers, a pumped up barbershop quartet and a refreshing pint with your short back and sides. If only Carlsberg did do haircuts.” Country: Netherlands Year: 2015 Brand: Carlsberg Agency: 72andSunnyAmsterdam Managing Director: Nic Owen Executive Creative Director: Carlo Cavallone Creative director: Matt Heck Art director: Roger Belles Copywriters: Jorge Brandao and Carlos Font Production Company: Division Producers: Eline Bakker, Jennifer Cursio Director: François Rousselet Director of Photography: Nicolas Loir Music: Technotronic — Pump up the Jam 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Armstrong - Undercover Bar | Hand-picked by Good Ads Matter
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Armstrong - Undercover Bar | Hand-picked by Good Ads Matter

Good Ads Matter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Become a member of our exclusive 1% club of all things marketing and advertising! Sign up to our handcrafted newsletter here - http://bit.ly/3Unpquq Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Another weekend, another beer ad! Armstrong Beer takes men and their fun-time to a whole new level. Title ‘Undercover Bar’, the clubhouse-like setting quite literally turns into a busy office with computers, paper files and men pretending to be busy on calls. Wanting to escape the wrath of their wives, these men go from having lazy, fun-filled drinks with friends to putting on blazers and ties to look like they’re at work within seconds. With an engaging narrative that reflects a globally relatable experience, his ad sure knows how to raise the spirit of hilarity and teamwork! Country: South Africa Year: 2012 Brand: Armstrong (@armstrongbrewing) Advertising Agency: Saatchi & Saatchi South Africa (@zaatchi_zaatchi) Agency Producers: Lee-Anne Jacobz & Candice Brouwer Production Company: Egg Films (@eggfilms) Executive Producers: Colin Howard & Nicci Cox Producer: Nicci Cox Director: Slim (@skraal) Director of photography: Willie Nel (@willie_nel_sasc) Creative Director: Gavin Whitfield Art Director: Yvonne Hall Editing Company: Left Post Production (@leftpostproduction) Editor: Saki Bergh (@sakibergh) Post Production: Pudding / Black Ginger Sound Design: Arnold at Milestone Studios Music: Markus Wormstorm (@markus_wormstorm) Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by Good Ads Matter, an initiative by Purpose Studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Magnum - Stick to the Original | Hand-picked by Good Ads Matter
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Magnum - Stick to the Original | Hand-picked by Good Ads Matter

Good Ads Matter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Subscribe to our hand-crafted newsletter here - http://bit.ly/3Unpquq Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Magnum’s ice cream drama is nothing less than Fincher’s cinematic ‘Gone Girl’. The brand masterfully showcases that nothing compares to their original ice cream after consumers began referring to Magnum imitations as Magnum-like. What better way to seize the opportunity! The ad, titled ‘Fraud’, unfolds with a suspenseful yet witty twist, featuring a woman who discovers that her partner has been buying fake Magnums all along, which leads her to suspect the inferior ice-cream isn’t the only thing fake about their relationship. As part of the broader ‘Stick to the Original’ campaign, Magnum cleverly addresses the issue of “copycats” and emphasises the unparalleled status of its iconic ice cream stick introduced back in 1989, still upholding the same, rich quality. Country: UK Year: 2024 Brand: Magnum Chief Marketing Officer: Julien Barraux Vice President: Benjamin Curtis Marketing Manager: Denise van Strien Brand Manager: Matteo Mozetic, Denis Antonius & Ying Hu Agency: LOLA MullenLowe Executive Creative Director: Tomas Ostiglia Creative Directors: Jorge Zacher & Kevin Cabuli Creatives: Augusto Callegari & Pedro Mezzini Production Companies: Proppa & Bacon Executive Producer: Pablo Martinez Director: Martin Werner Director of Photography: Nicolaj Bruel Art Director: Peter Grant 1st AD: Carlos Santana Wardrobe: Melanie Buchave Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by Good Ads Matter, an initiative by Purpose Studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Carlton - Mid [Funny Ad] | Hand-picked by Good Ads Matter
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Carlton - Mid [Funny Ad] | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ What are the odds that you will “coincidentally” bump into your mates at a resort getaway with your wife? Slim but never zero. Part of Carlton Mid’s ‘Stay a Little Longer’ campaign, this ad too, reminds us that there’s nothing an Australian man wants more than spending quality time with his mates over some good beer. “...But it’s getting tougher these days. Hopefully Australian blokes will appreciate our heroes’ ingenious take on getting a bit more time with their mates,” justifies CUB’s General Marketing Manager, Andre Meldrum. With blunt Aussie humour as it comes, the narrative brilliantly segues the plot towards an unmissable product integration. This ad just feels about the right note to step into the weekend on, right? Happy weekend! Country: Australia Year: 2013 Brand: Carlton Mid Agency: Clemenger BBDO (@clemengersydney) Creative Chairman: James McGrath Executive Creative Director: Ant Keogh (@antkeogh) Copywriter: Richard Williams Art Director: Anthony Phillips Senior Producer: Sevda Cemo (@dreamsev) Production Companies: Furlined (@furlinedproductions) & Finch Company (@finchcompany) Director: Brian Aldrich President, Furlined: Diane McArter (@dianemcarter) Executive Producers, Finch: Cath Anderson & Karen Bryson (@karenbryson) Producer: Edward Pontifex (@edwardpontifex) Cinematographer: Jeremy Rouse (@jeremyrouse_acs) Production Designer: Enzo Iacono Offline editor: Jack Hutchings (@jackhutchings) at The Butchery (@thebutcheryedit) Final Grade: Edel Rafferty at Method Studios (@method_studios) Online editor: Jon Holmes at The Refinery (@therefinery.film) Music Supervision: Karl Richter at Level Two Music Sound Design: Paul Le Couteur at Flagstaff Studios Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Marmite - Baby Scan #funnyads | Hand-picked by Good Ads Matter
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Marmite - Baby Scan #funnyads | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Expectant parents do not want to know the gender or the health of their child, they only want to know one thing–is the baby going to be a Marmite lover or hater? Luckily for them, the brand itself provided them with an irrefutable answer backed by science. Recent studies show that the foetus in the womb can taste what the mother is tasting through the amniotic fluid. Why not capture their reaction in the pregnancy scan? Marmite’s notorious marketing tagline ‘You either love it or hate it’ has invited (and enjoyed) many debates over the years, and with ‘Baby Scan’, the brand has only acknowledged further how divisive the flavour of the spread is. The tongue-in-cheek humour in this ad seems like the one thing that Marmite can offer to inaugurate unity between its lovers and haters, and we are here for it! Country: UK Year: 2023 Brand: Marmite Agency: adam&eveDDB Production Company: Biscuit Filmworks Director: James Rouse Producer: Benji Howell Managing Director/Executive Producer: Rupert Reynolds-MacLean Head of Production: Polly Du Plessis Production Manager: Tim Steele Director of Photography: Alexander Melman Casting Director: Thom Hammond Production Designer: Niamh Coulter Wardrobe Stylist: Selina Wong HMU: Michele Baylis Editorial Company: Work Editorial Editor: Neil Smith Post Production: Absolute Post Executive Producers: Chris Batten & Sally Heath Producer: Maddie Godsill Colourist: Matt Turner VFX Supervisor & Flame Lead: Ben Robards Flame & Nuke Lead: Chris Tobin Nuke: Harvey David & Tommy Coulter-Lister Flame: Rich Greenwood & James Corden Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Jarlsberg - Compromise | Hand-picked by Good Ads Matter
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Jarlsberg - Compromise | Hand-picked by Good Ads Matter

@goodadsmatter is an online repository of the best ads from across the world, hand-picked and curated by @purpose.studios Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ If you’re so indifferent to the best cheese in the world, you might as well be indifferent to whose child it is. Our protagonist’s biggest nightmare comes to life when his girlfriend fails to understand the difference between Jarlsberg and regular cheese. Big red flag, right? This commercial, aptly titled ‘Compromise’, demonstrates the perils of settling for the second best. From cheese to infidelity, bad taste in films to getting abandoned at the old age home, a life full of compromises flashes before the man’s eyes when she says, “cheese is cheese”. Humorous at the expense of the man’s sense of direction in life, this spot makes us question our own lives on the basis of the cheese of our choice… which is a fair measure, honestly. Country: Norway Brand: Jarlsberg Agency: TRY Apt (@_tryapt) Production Company: Motion Blur (@motionblurer) Executive Producer: Espen Horn (@espenhorn09) Director: Harald Zwart Art Director: Ester Hjellum (@esterkat) Copywriter: Jessica Bakke Post Production: Shortcut (@shortcutoslo) Visit Good Ads Matter on www.goodadsmatter.com to check out all of our 3,000+ curated ads across various categories! Push the bell icon to never miss your daily creative inspiration! This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
DAVID SHANE | BUD LIGHT | SWEAR JAR
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Pepsi - Elephant Tower | Hand-picked by Poonam Wahi
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Pepsi - Elephant Tower | Hand-picked by Poonam Wahi

Good Ads Matter is an online repository of the best ads from across the world, hand-picked and curated by Purpose Studios Visit Good Ads Matter: Instagram: @goodadsmatter Facebook: Good Ads Matter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Back with another day of Ad Makers' Picks, today we see the pieces of work that have inspired producer Poonam Wahi through the course of her career spanning decades! Today, Poonam Wahi is among some of the most widely known Indian producers. She has worked for iconic brands like TATA CLiQ, Happydent and Fevicol among others. She has also worked in various capacities on feature films like 3 Idiots, Sarkar Raaj and Lakshay. Among her picks is Pepsi’s Elephant Tower, an ad still just as refreshing and enthralling as it was upon release 20 years ago! You’d think, as the apex species, humans alone would be entitled to a can of Pepsi, and this ad will so convincingly prove you wrong. With a crisp narrative and timeless humour, Elephant Tower continues to top the list of many from a whole generation! To check out more of Poonam Wahi's top picks, head to our website! Stay tuned for tomorrow’s Ad Makers’ Picks! Country: France Brand: Pepsi Agency: CLM BBDO Paris Agency Producers: Pierre Marcus & France Monnet Production Company: Radical Media Producer: Tommy Turtle Director: Tarsem Singh Director of Photography: Brendan Galvin Creative Director/Copywriter/Art Director: Anne de Maupeou & Vincent Behaeghel VFX: Tom Sparks (at Realise and Play) Sound and Music Production: Barrera Productions Composer: Pascal Morel Arrangement: Hubert Bougis Sound Designer/Mixer: Jean-Marc Lentretien Released in 2003 This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
HoHos / The Big Turnaround
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Product & Montage

Product
Lurpak - Where There Are Cooks, There Is Hope | Hand-picked by Good Ads Matter
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Lurpak - Where There Are Cooks, There Is Hope | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ If it’s a Lurpak ad, you know cooking a meal is going to be a whole adventure in itself. This spot is a visual masterpiece that grabs your attention with its mesmerising cooking scenes. Building on their reputation as the Champion of Good Food, this campaign is a reminder that every moment in the kitchen is a chance for new inventions. The ad kicks off with an egg rolling mid-air, immediately capturing our attention. As we watch, we are drawn into a mesmerising dance of rich, mouth-watering food and stunning product shots, turning every meal into a delicious masterpiece. Your culinary skills can change the world more than you think––“Where There Are Cooks, There Is Hope,” highlights the voice-over (Lurpak’s God voice) towards the end of the spot. With stunning lighting, cinematography and rich hues, the scenes resemble classic oil paintings, beautifully channelling the works of Caravaggio and other 16th century masters. Each frame feels like a piece of art, making the ad not just truly captivating in the moment but memorable even years later. Country: UK Year: 2020 Brand: Lurpak (@lurpakuk) Agency: W+K London (@wk_ldn) Executive Creative Directors: Tony Davidson (@tonydavidson)& Iain Tait (@iaintait) Creative Directors: Sophie Bodoh (@sophiebodoh), Scott Dungate (@scotty_fingers), Laura Sampedro (@laurasampedro) & Carlos Alija (@alijander) Creatives: Tom Bender (@tombender) & Tom Corcoran (@thomascorcoran1988) Creative Support: Joe Bruce Group Account Director: Paulo Salomao Account Director: James McHoull Account Manager: Lola Sauer Planner: Indiana Matine & Rory Foster TV Producer: Michelle Brough TV Production Assistant: Sammy Watts Stanfield Business Affairs: Jo Woodford Production Company: Somesuch (@somesuchandco) Executive Producer/Managing Director: Seth Wilson (@sethwilsonishere) Producer: James Waters (@_choppywaters_) Director: Kim Gehrig (@kimgehrig) Director of Photography: Lasse Frank (@lassefrank) Editor: Elise Butt (@elisesmelise) Production Manager: Joe Thornber (@joethornber) Additional Photography: Stephen Keith Roach (@stephen_keithroach) Production Designer: Marie Lanna (@m.a.h.e.e) Costume Designer: April Napier (@aprilroko) Editorial Company: Trim (@trimediting) VFX Company: Framestore (@framestore) VFX Producer: Sophie Harrison VFX Supervisor: Andy Salter & Ben Cronin Colorist: Simon Bourne Sound Company: Factory (@factorystudiosuk) Sound Designer: Antony Moore Music Company: Mr Pape (@mstrpape) Music Supervisor / Producer: John Connon (@j4ysee) Composer: Rohan De Livera (@rohan_de_livera) 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Weight Watchers - All You Can Eat | Hand-picked by Good Ads Matter
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Weight Watchers - All You Can Eat | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Ready to break free from food’s grip? Let Weight Watchers show you how! The 2015 Weight Watchers ad, “All You Can Eat,” boldly tackles how the food industry manipulates our eating habits, urging us to regain control with Weight Watchers, a global company offering weight loss, fitness, and mindset services. Paul’s intense delivery, paired with the dizzying speed of the ad, whisks you through a whirlwind of delectable food items, designed to make you crave them. It exposes how the food industry hooks us with tactics like, “It’s a special occasion” or “If you buy more, I’ll cut you a deal.” He compares our struggle with food to addiction, highlighting the overwhelming presence of high-calorie snacks and the social pressure to indulge with lines like, “You’re in control. You can stop whenever you want—well, sorta—I mean, you gotta eat, right?” Weight Watchers’ ad, aiming to spark conversation about societal influences on eating choices, stirred mixed reactions: some found it too harsh for a big snacking day, while others applauded its bold timing and message, hoping to inspire change and awareness. Country: United States Year: 2015 Brand: WeightWatchers (@weightwatchers) Agency: Wieden+Kennedy (@wiedenkennedy) Creative Directors: Jason Kreher (@jasonkreher) & Michael Tabtabai (@mtabtabai) Art Director: Robbie Rane (@robbierane) Copywriter: Ansel Wallenfang (@anselwallenfang) Producers: Jennie Lindstrom (@jmlplace) & Shannon Worley Production Company: Imperial Woodpecker (@imperial.woodpecker) Executive Producers: Doug Halbert & Charlie Cocuzza Director: Sam Brown Editorial Company: Joint Editorial Editor: Katie Turinski (@katieturinski) 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Lurpak - Weave Your Magic | Hand-picked by Good Ads Matter
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Lurpak - Weave Your Magic | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Watch how Lurpak transforms every kitchen into a stage for delicious creations! In 2013, Lurpak, a Danish brand of butter, set out to enchant food lovers everywhere with their dazzling “Weave Your Magic” ad campaign. This global initiative aimed to unite culinary enthusiasts, establishing Lurpak as the ultimate champion of exquisite cuisine. Delving deep into diverse food cultures, Lurpak uncovered a universal truth: no matter where you are or what you call your kitchen, the true magic happens when butter, the cook, and ingredients blend in perfect harmony. This inspiring revelation sparked a creative campaign that celebrates the boundless imagination and enchanting skills of cooks worldwide. With its expressive food choreography and well-crafted product shots, the ad captures the extraordinary moments when culinary alchemy brings food to life, solidifying Lurpak’s place at the heart of kitchens everywhere. 𝗕𝗲𝗰𝗼𝗺𝗲 𝗮 𝗺𝗲𝗺𝗯𝗲𝗿 𝗼𝗳 𝗼𝘂𝗿 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴! Country: USA Year: 2013 Brand: Lurpak (@lurpakuk) Agency: Wieden+Kennedy London (@wk_ldn) Agency Creative Directors: Ray Shaughnessy & Dan Norris Agency Producer: Matthew Ellingham Production Company: Outsider (@outsider_tv) Director: Scott Lyon Director of Photography: John Mathieson (@johnmathieson61) Executive Producer: Robert Campbell Producer: Zeno Campbell Editorial Company: Work Post Editor: Art Jones (@artjonze) 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Heinz - It Has To Be Heinz [Anthem] | Hand-picked by Good Ads Matter
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Heinz - It Has To Be Heinz [Anthem] | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ It’s Heinz’s world, we are just living in it. We are obsessed with Heinz. Heinz is obsessed with us. Heinz is obsessed with Heinz. If the brand could, they would simply dip the whole world in Heinz. This ketchup has the most unique global proposition and marketing approach out there among all its competitors. Always going farther and wider, this campaign marked the first time that Heinz had created a unified global campaign in its history, spanning 150 years. Comprising multiple series of ads, the narrative follows true stories following the irrational love people have shown Heinz, from tattoos to adding ketchup on ice cream. In a stroke of creative genius, W+K maintained the tongue-in-cheek tone characteristic to Heinz through the decades, while also pushing the brand to the mainstream and communicating to people around the world. Shot and cut to the timeless classic, “It’s Love” by Chris Knox, the beautifully gripping montage is given a more upbeat and retro tonality. “As we looked to unify the brand under one global brand platform, we dove into the world of our consumers and found that they all shared one thing: the irrational lengths they go to for Heinz products,” elaborates Diana Frost, Chief Growth Officer, North American Zone at Kraft Heinz. “As a brand obsessed with our consumers, we created ‘It has to be Heinz’ as our love song back to them, our fans are our muses.” After all is said and done, it is safe to say that Heinz has gone on to become more than just ketchup, now a cult in itself. Country: USA Year: 2023 Brand: @heinz Agency: @wiedenkennedy Creative Directors: Will Binder (@realwillbinder), Marc Duran & Jessica Ghersi Agency Producer: @ariekon Production Company: @lovesongfilms Executive Producers: @kellybayett, Daniel Wolfe (@danieljudewolfe), Josh Litwhiler & @deannieo Producer: Stine Moisen (@stinemoisen) Director: Camille Summers-Valli (@camille.summersvalli) DOP: Jasper Wolf (@jasperwlf) Editor: Adriana Legay (@adriana_legay_) Production Designer: Pablo Tregebov (@elincreiblepablo) Art Director: Tom Pataki (@tompataki) Stylist: Julie Vojtovics (@julie.vojtovics) Head of Production: Paige Kauffman Production Manager: Sari Thayer (@sarithayer) Production Service: Pioneer Productions (@pioneerproductions) Production Service Executive Producer: Vivien Lászlóffy Production Service Line Producer: Attila Juhász & Ferenc Szále (@szaleferi) Production Service Coordinator: Laura Berdefy Food Stylist: Sabina Pensek (@sabina_pensek_foodstylist) Hair Stylist: Viktor Nagy MakeUp Artist: Zsombor Agoston (@makeoutartista) Set Dresser: Dorka Kiss & Kata Kiss Editorial Company: Final Cut (@finalcutedit) Editorial Producer: Penny Ensley (@professionalbreather) & Sarah Roebuck (@sarahkroebuck) Colourist: Mikey Pehanich (@mikeypackage) VFX Company: Blacksmith VFX Supervisor: Rodolfo Pereira VFX Producer: Paul O’Beirne Audio Mixer: Janos Kőporosy Casting (Paris): Charlotte Martin Casting (Berlin): Matheis Casting 1st AD: Julia Nagy Assistant Director: Charlotte Louis 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Lurpak - Freestyle | Hand-picked by Good Ads Matter
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Lurpak - Freestyle | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟮𝟳𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ A feast for both our eyes and our taste buds! This mouthwatering spot for the Danish butter brand, Lurpak, is a delight to the senses, showcasing chefs whipping up experimental dishes to a lively jazz soundtrack. Titled ‘Freestyle’, this ad is Lurpak’s first-ever global campaign for its soft, straight-from-the-fridge butter. Encouraging creativity in the kitchen, the ad inspires cooks to let loose and embrace the spontaneity and thrill of cooking. With its fast-paced cuts, expressive choreography and well-crafted product shots, the ad captures the beautiful chaos of freestyling in the kitchen, inviting us to join in on the fun and embrace the art of cooking with Lurpak! Effectively, this ad makes us want to start cooking as much as it makes us want to sit and savour our favourite dish! Country: UK Year: 2015 Brand: Lurpak (@lurpakuk) Agency: W+K, London, UK (@wk_ldn) Creative Directors: Sam Heath, Kim Papworth Creatives: Gustavo Kopit (@gustavokopit), Barnaby Blackburn (@barnabyblackburn) Designer: Bruce Usher (@bruceusherltd) Executive Creative Directors: Tony Davidson, Iain Tait Agency Executive Producer: Danielle Stewart Group Account Director: Rachel Parker Account Director: Hannah Gourevitch, Katja Giannella Account Executive: Stephanie Brooks Head of Planning: Beth Bentley Planner: Jennifer Lewis, Theo Izzard­Brown TV Producers: Gemma Knight, Sahar Bluck Creative Producer: Rebecca Herbert Production Company: MJZ (@mjzworldwide) Director: Juan Cabral Producer: Stephen Johnson (@stephenkentjohnson) Director of Photography: Anthony Dodd Mantle Food Stylist: Katie Giovanni Editorial Company: Work Post Editor: Neil Smith (@neilsmith2001) Post Executive Producer: Julian Marshall (@therealjulianmarshallswork) VFX Company: MPC (@mpc_film) VFX Producer: Anandi Peiris Music+Sound Company: Soundtree Composers: Peter Raeburn, Ben Castle, Luis Almau Sound Designer: Parv Thind Producer: Jay James / Soundtree Mix Company: Wave Studios Mixer: Parv Thind Producer: Rebecca Boswell / Wave Studios Creatives: Sam Heath, Gustavo Kopit, Barnaby Blackburn Designer: Bruce Usher Creative Producer: Rebecca Herbert Creative Researcher: Laura Barker Photographer: Gustav Almestål Director of Relations: Marta Bobic 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Coca-Cola - Red | Hand-picked by Shashank Chaturvedi
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Coca-Cola - Red | Hand-picked by Shashank Chaturvedi

@goodadsmatter is an online repository of the best ads from across the world, hand-picked and curated by Purpose Studios Visit Good Ads Matter: Instagram: @goodadsmatter Facebook: Good Ads Matter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Back with another edition of Ad Makers Picks, where we highlight the favourite ads chosen by the best ad makers. Today, we’re sharing the top pick of Shashank Chaturvedi, founder and director of Good Morning Films. Shashank's impressive portfolio with over 100 commercials includes iconic campaigns such as Hutch (starring the talented Irfan Khan), Thums Up spot ft. Shah Rukh Khan, Bournvita ads and the prestigious Cannes Films Gold Lion winner, the Nakka Mukka campaign for Times of India, Chennai. One of his top picks include the 1996 Coke Red spot directed by Tarsem Singh. This ad brilliantly highlighted the significance of the "Coca-Cola red" color through meticulously crafted visuals and legendary Nusrat Fateh Ali Khan’s soulful background score, fusing Indian visuals with a soulful sound from Pakistan. He also handpicked a few other exceptional ads such as the iconic 'Guinness Beer - Surfer,' Levi's 'Watch Pocket,' the memorable Happydent spot directed by talented Ram Madhvani, the thought-provoking Superga 'Protest,' and Volkswagen Polo’s ‘Protection’ ad. Stay tuned for more #AdMakersPicks, where we'll continue to bring you the favorite ads of the industry's finest ad makers! Director: Tarsem Singh Agency: Wieden+Kennedy Music: Nusrat Fateh Ali Khan This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
MARTIN WERNER: SAN PELLEGRINO
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Smirnoff - 21 Diamonds
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Screenshot 2022-11-21 at 5_edited.jpg

A catalogue of some of the most iconic food and beverage commercials that make you crave a good meal through creativity, product-driven storytelling and comedy. This repository includes campaigns of some of the biggest food and beverage companies like Doritos, Snickers, Budweiser and McDonald’s, and is updated on a regular basis.

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