Shruthi Subramaniam
- himanshu105
- Oct 30
- 1 min read
Based in Mumbai
Shruthi Subramaniam is a creative strategist whose voice bridges bold storytelling with cultural nuance. With over 14 years of leadership at top agencies, she brings artistic depth and thoughtful direction to modern advertising.
She is the Executive Creative Director in Mumbai at BBDO India, joining the agency's core leadership team. She is positioned to shape strategic creative direction, lead key client partnerships, and mentor emerging talent—all while advancing a bold style of agency storytelling she calls “story-doing.”
She has been the creative force behind memorable campaigns for global icons like WhatsApp, Bumble, and Neutrogena, as well as Unilever and Mercedes-Benz—work that resonates through cultural relevance and emotional insight. Most recently, her creative vision earned her a CLIO Music Award, placing her in league with global artists like Harry Styles and Ozzy Osbourne.
Her leadership philosophy is rooted in building a creative “Ashram”—a collaborative space meant to foster belonging, inclusivity, and innovation. She envisions this environment as one where ideas grow, conversations nurture, and every voice is seen and heard.
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