Based in London
Max Siedentopf, born in 1991, is a London-based multi-disciplinary conceptual artist known for his work in video, photography, sculpture, and creative direction. He is also the founder of the art publication ORDINARY.
From 2013 to 2020, Siedentopf served as the creative director of the unconventional creative agency KesselsKramer, founded by Dutch artist Erik Kessels in 1996. He is the only individual to have worked at all three offices and became the youngest partner at the age of 25.
Since 2019, Siedentopf has been a significant creative collaborator for the Italian fashion house Gucci. His contributions include developing campaigns, shaping the overall brand image, and launching special projects such as Gucci Vault, an experimental platform.
Vogue Italy has referred to Siedentopf as a viral artist, and his installation titled "Toto Forever" was featured in artnet's list of "10 Extraordinary Artworks You Need to Travel to the Edge of the World to See." His diverse portfolio includes projects such as starring in a music video for the song "Mine Right Now" by Norwegian singer Sigrid, which he ended up directing himself due to unforeseen circumstances.
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Website: https://maxsiedentopf.com/about/