Gaurav Gupta

Based in Mumbai

Gaurav Gupta is a filmmaker and commercial director whose work spans advertising and branded storytelling. His films are characterised by emotionally grounded narratives, cinematic visuals and a strong emphasis on human connection, often bringing together compelling performances with a refined visual style.

Before moving into direction, Gaurav worked in the creative departments at McCann New Delhi and Ogilvy Mumbai, where he developed a strong foundation in brand communication and storytelling. He later joined Good Morning Films as a director and is currently an in-house director at Folktales Art, continuing to work across advertising and branded content.

Working across categories, Gaurav has directed campaigns for brands including Star Cement, Johnson's Baby, Mahindra Lifespaces and others. His work balances cinematic craft with purposeful storytelling, creating films that resonate through authentic characters and carefully observed moments.

His campaign for Star Cement, featuring Lovlina Borgohain, was recognised at the Good Ads Matter Awards 2025. More recently, his film The Golden Minute received multiple honours at the Good Ads Matter Awards 2026, in addition to earning recognition at international advertising festivals for its storytelling and craft.

Across formats, Gaurav approaches filmmaking with a focus on emotion, atmosphere and visual precision, creating films that are both engaging and grounded in story.

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