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Famous House of Artists

  • Mar 12, 2023
  • 2 min read

Updated: Jun 27

Based in Mumbai


Famous House of Artists (FHOA), established in 1998, is the specialised VFX, CGI, and animation division of Famous Studios in Mumbai. The division offers end-to-end post-production services, including CGI, 3D animation, visual effects, motion graphics, virtual sets, and compositing, supporting projects from pre-visualisation to final delivery. With tailored workflows and a skilled technical and creative team, FHOA delivers across both advertising and long-form content.


In advertising, FHOA has contributed to several campaigns, such as the PUMA Nitro TVC, which integrated photogrammetry, Unreal Engine, Cinema 4D, and Blender for visuals showcased during the Indian Premier League. Other notable projects include Ambuja Cement featuring Boman Irani, a QR-enabled Adidas India TVC with Ranveer Singh, and Pepsi’s “Rise Up Baby” campaign, also starring Ranveer Singh. Their work spans brands like ITC Sunfeast, Cadbury, Dainik Bhaskar, Airtel, Nescafé, and Bluetribe, along with award-winning films such as MP Tourism’s “MP Mein Dil Hua Bache Sa” and Unacademy’s “Lesson No. 7” featuring MS Dhoni.


The feature film division has delivered projects including Shaadi Ke Side Effects, Fanney Khan, Amazon Obhijaan, Natsamrat, Lokmanya Ek Yugpurush, and Goynar Baksho. FHOA continues to collaborate with agencies and brands such as Unilever, BMW, Adidas, Nestlé, Marico, and P&G, increasingly integrating techniques like previsualisation and AI-enhanced workflows into their process.


Alongside its VFX and CGI expertise—including simulations, packshots, and virtual sets—FHOA operates virtual production facilities and a Visual Engineering Lab equipped with a Phantom Flex system for motion-controlled cinematography. As part of Famous Studios, they benefit from an integrated ecosystem offering production infrastructure, broadcast packaging, offline and online editorial, Dolby-certified grading, sound mixing, and a 60-seat preview theatre.


Catch Jayant Hadke, the Co-Founder and Creative Head at Famous House of Artists (FHOA), in conversation with some of India’s top 1% ad-film Post Visual Artists' at the Good Ads Matter Directors' Roundtable — on our YouTube channel.


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