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Elena Parasco

Based in New York


Based in New York, Elena Parasco is an accomplished film director and creative director. Throughout her career, Parasco has collaborated with esteemed brands and organisations such as Nike, Coca-Cola, Michelob Ultra, Converse, Facebook, Red Bull, the International Olympic Committee (IOC), WNBA, the New York Knicks, A$AP Rocky, the National Ice Hockey Team of Mexico City, the New York City Ballet, and Juilliard, among others.


In 2022, Parasco's exceptional talent was recognized with multiple prestigious awards. Her "Save it, See it" campaign film for Michelob Ultra, created in partnership with GUT, received two awards at Cannes, two Clios, two Clios Sports awards, a Webby, and an AICP award.


Elena Parasco's film and creative endeavors have garnered significant media attention, with features in publications such as Forbes, The New York Times, T Magazine, AdAge, Adweek, Vogue, Bleacher Report, Interview Magazine, i-D Magazine, Hypebeast, Victory Journal, and FastCo.


Additionally, Parasco has shared her insights and experiences on notable panels. She has participated in events like The Force is Female for Nike, where powerful storytellers from around the world discussed the importance of inclusive voices in visual storytelling. She also spoke on the NBA All-Star Panel in Chicago in 2020, further emphasizing the significance of diversity and inclusivity in visual narratives.


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