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Chetan Asher


Founder & CEO of Tonic Worldwide, Chetan is an accomplished Digital Media Professional with over 18 years of experience in the industry.


He has consulted several global brands on leveraging technology to create consumer experiences rooted in compelling stories and insightful perspectives. Tonic Worldwide is an independent agency that prioritizes digital-first strategies and is rapidly expanding. The agency has gained recognition for creating effective and creative campaigns that propel brands forward. Tonic prides itself on bridging the gap between art, data, and technology to deliver campaigns for global brands.


At Tonic, he works closely with a team of highly skilled professionals to deliver impactful results for clients. To achieve this, he keeps up with the rapidly evolving digital landscape, connects various data sets, and executes flawless creative campaigns.


As a people-centric organization, Chetan prioritizes preserving Tonic Worldwide's innovative and entrepreneurial culture as it expands. He has been instrumental in driving the digital communication environment in India, which was previously limited to websites or microsites for brands.


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