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Ashish Bhasin


Ashish Bhasin is a famous media expert who has been working in the media, advertising, and marketing industries for 34 years. He shares his opinions on various platforms such as The Economic Times, Brand Equity, The Drum, and Campaign Asia.


He was also a member of the jury at the Cannes Lions International Festival of Creativity. In 1992, he served as India's cultural ambassador to Pennsylvania, USA. He retired from his CEO and Chairman positions at Dentsu in November 2021 and joined the RD&X Network startup as its co-founder and chairman in June 2022.


Ashish has held various important positions in the advertising industry throughout his career. He was the Managing Director of Lintas Initiative Outdoor Advertising Private Limited, also known as Aaren Initiative Outdoor Advertising Private Limited. He also served as the President and Director of Integrated Marketing Action Group at SSC&B Lintas Private Limited, and the Asia Regional Director for Integral Marketing at Lowe & Partners Worldwide Limited.


At Lintas IMAG, he supervised eight specialized companies that focused on different marketing aspects such as rural marketing, public relations, healthcare marketing, and entertainment marketing. Ashish has also managed the Hindustan Unilever account in seven Asian countries, worked in various Lintas India offices, and served as the President at Initiative Media.


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