Abhijit Sudhakar
- Purpose Studios
- May 4, 2023
- 1 min read
Updated: Oct 3
Based in Mumbai
Abhijit Sudhakar is a Director and Co-Founder at ZigZag Films, a Mumbai-based production company. Abhijit is known for its quirky, and culturally sharp advertising work.
An engineer by degree, Abhijit has also occasionally stepped in front of the camera, acting in commercials—an experience that adds depth to his work with actors on set.
Over the years, Abhijit has directed more than 100 commercials across categories. His notable campaigns include the long-running PhonePe series featuring Aamir Khan, Khatabook with MS Dhoni, MakeMyTrip with Ranveer Singh and Alia Bhatt, Meesho – Supermarket & Jacuzzi, Swiggy – “Gulab-Jamun Uncle”, Samsung S54, Myntra, and the whimsical Slice Cards “Cheetah & Hippo, Horse & Snail, Rabbit & Walrus” spots.
His client portfolio spans brands, like Flipkart, Swiggy, Tata, Cadbury, Bluestar, Meesho, Axe, Swiggy, Britannia, Myntra, PhonePe and Idea, to name a few--each brought to life with his trademark mix of humour, and relatable storytelling.
Social Media Handle:
Instagram - @abhijitsudhakar
Vimeo - https://vimeo.com/wearezigzag
Website: