Moderator: Where Advertising Meets Cinema with Tarsem Singh Ayappa KM is the Director and Co-founder of Early Man Film, a Mumbai-based production company, known for his offbeat directing style, unusual casting, satirical humour and strong visual aesthetic. Starting as a copywriter at Orchard Advertising before moving to MTV, Ayappa honed the quirky sensibilities that would shape his work as a director. He later co-founded Early Man Film, directing notable campaigns including