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Aides | Hand-picked by Good Ads Matter
01:26

Aides | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ This beautiful life is worth fighting for, no matter where we stand in our lives. Ageing can be daunting, but it’s one of life’s most beautiful experiences. This is the essence of this touching spot. More than a 40th-anniversary campaign, this campaign is a heartfelt celebration of life. The film gently tells the story of ageing, showcasing people living with HIV preparing to go out. Each look in the mirror reveals a rich tapestry of wrinkles, greying hair, and sagging skin. Since its founding in 1984, AIDES has led the charge against HIV and hepatitis in France and Europe, achieving remarkable progress and winning many battles. Yet, the fight continues as AIDES tirelessly supports those most vulnerable to these epidemics. “With this campaign, AIDES wants to highlight an unrecognised truth that represents a significant victory in the fight against HIV/AIDS: today, individuals receiving effective treatment for HIV can live longer and healthier lives, with no risk of transmitting the virus when their viral load is undetectable,” says Camille Spire, President of AIDES. The spot’s stunning close-ups and meticulous details, accompanied by a beautiful soundtrack, draw you in and deliver a powerful message. Country: France Year: 2024 Organisation: AIDES (@aides_paris) Director of Communications & Fundraising: Elodie Lambourde Communications Manager: Ophélie Levasseur Communications Mission Officer: Julie Palma Agency: STRIKE (@strike.paris) President / CCO: Jérôme Gonfond General Director / CSO: Pierre Bellefleur Creative Directors: Rémi Lascault, Francis Pluntz Artistic Directors: Alba Menendez, Julien Gallopin Strategic Planner: Mata Massias Head of Production / TV prod: Mélina Audoux Production: Voir Pictures (@_v_o_i_r_) Producer: Aurélien Director: Ariela (@ariela.dorf) Director of Photography: Victor Seguin (@victor_seguin) 1st AD : Pierre abadie (@elpedro3181) Editor : Bruno Alves Colourist : Elie Akoka (@elieakoka) Production Manager: Margaux Monneri-Fons Focus puller : Florent Tité (@@eltitegrande) 2nd AC : Elsa Rivière-Poupon Video : Ocean Gal Line producer : Margaux Monneri-Fons Production coordinator : Simon Durot Production assistant : Caroline Voccia (@caro_voc) In-house Art director : Maxence Houtin 2nd AD : Steve Berron Unit Manager : Valentin Achilli 2nd Unit Manager : Romain Deron Driver : Boris Biaou & Sebastien Bottary Runner : Félicien Pinot Catering :The Chaud Must Go On Gaffer : Xavier Sentenac Electrician : Nicolas Sanchez & Nicolas Voillequin Key Grip : Alexandre Chapelard Grip : Clarence Malaper Art director : Elise Puzos Assistant Art director : Livia Lattenzio, Emilien Legros, Alice Proux & Asma Jouini Stylist : Maud Dupuy (@maud.dupuy) Stylist’s rep : Cosmic (@cosmicagency_) Assistant Stylist : France Hofnung MUA : Anouk Haïf MUAH : Clémence Dolmaire Hair Dresser : Elvire (@the_prod_paris) Sound Studio : THE Sound producer : Raphael Fruchard (@thefruch) Music supervisor : Antoine Le Guern Sound engineer : Thomas Gabrie 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Red Label - Forgotten | Hand-picked by Good Ads Matter
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Red Label - Forgotten | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟮𝟳𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Having an evening tea is more than just a ritual; it is a moment of solace and togetherness. Brooke Bond Red Label knows how to hit the right chords with their films. Their ads have always been more than just commercials; they are powerful narratives that touch on societal issues with empathy and grace. With this spot, they shine a light on the growing problem of loneliness in bustling cities. In this Red Label spot, Alzheimer’s takes the centre stage, reminding us of the importance of human connections. The story unfolds as a young man pays a visit to an elderly lady, offering her a cup of tea. With each sip, she momentarily comes back to life, mistaking the visitor for her son due to her illness. Through heartfelt performances and well-written dialogues, the ad gently urges us to pause and reconnect with those who may feel forgotten. It is a reminder that a simple gesture can make all the difference in someone’s life. Country: India Year: 2017 Brand: HUL – Red Label (@brookebondredlabeltea) Agency: Ogilvy & Mather (@ogilvyindia) Executive Chairman & Creative Director, South Asia: Piyush Pandey Executive Vice President: Abhik Santara (@abhiksantaraatom) Vice President: Nikhil Mohan National Creative Director: Rajiv Rao (@_rajivrao) Executive Creative Directors/Copywriters: Kainaz Karmakar (@spalifekainaz)& Harshad Rajadhyaksha (@as_harshad_sees) Planning: Prem Narayan (@premnarayan), Vipasha Bhuptani Account Management Team: Aparna Mody & Supriya S Venkittathodi Production Company: Corcoise Films Producer: Cyrus Pagdiwala (@cpagdiwala) Director: Prasoon Pandey Colourist: Michele Ricossa (@michele_ricossa) 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
MACMA - Man Boobs 4 Boobs | Hand-picked by Good Ads Matter
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MACMA - Man Boobs 4 Boobs | Hand-picked by Good Ads Matter

Good Ads Matter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Become a member of our exclusive 1% club of all things marketing and advertising! Sign up to our handcrafted newsletter here - http://bit.ly/3Unpquq Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Women need men to know their bodies better. #WorldCancerDay Hold your horses and watch this ad before you beg to differ! This MACMA campaign, titled ‘Man Boobs 4 Boobs’, set out to challenge censorship regulations in order to educate people about breast cancer. How do you use the internet to teach a woman how to self-examine her breasts to rule out the possibility of breast cancer when female breasts are censored across platforms? Man boobs. Easy. The Cannes Grand Prix winner masterfully used a man’s body to demonstrate early signs of breast cancer! However, like any Good Ad does, this one, too, had its own set of challenges in execution. First, the growing problem needed to be addressed in a way that young women understood the gravity of the matter and took active interest in the subject. Second, strict censorship that wouldn’t make a clear demonstration possible. Man boobs were a clear winner to fight the battle and win it! Country: Argentina Year: 2016 Brand: MACMA Agency: DAVID (@wearedavid.ba) Producer: Felipe Calvino (@ohmatov) Executive Creative Directors: Joaquin Cubria & Ignacio Ferioli (@nachoferioli) Production House: Landia (@landiagram) Director: Matías Calzolari (@mat.cal) Executive Producer: Adrian D’Amario Producer: Thomas Amoedo (@thomasamoedo) Director of Photography: Nicolas Hardy Copywriter: Juan Peña Art Director: Ricardo Casal (ricardocasal) Editor: Ana Svarz (@ana.svarz) Sound Mix: Portaestudio (@portaestudio.tv) Music: Cluster Head of Production: Brenda Morrison Fell General Accounts Director: Emanuel Abeijon (@abeijon.ema) Account Director: Lucila Castellani Account Executive: Brenda Ranieri Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by Good Ads Matter, an initiative by Purpose Studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Macmillan Cancer Support - A Dad With Cancer is Still a Dad | Hand-picked by Good Ads Matter
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Macmillan Cancer Support - A Dad With Cancer is Still a Dad | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ A dad with cancer is still a dad. Macmillan’s ad campaign, titled ‘Life with cancer is still life’, captures in surreal detail the realities of cancer, emphasising that cancer sufferers are still living life. This ad is a reminder that people with cancer are not defined solely by their illness, that they too, have families and responsibilities like any of us. They need love and support from the world now more than ever. This emotional yet powerful spot breaks the taboo surrounding cancer by depicting a father’s journey of suffering with fast-paced flashes of moments– from reading a story to his daughter to receiving chemotherapy. The ad beautifully highlights that relationships persist despite the challenges imposed by illnesses like cancer and how they can provide strength to fight the battle and win against it. Country: UK Year: 2017 Organisation: Macmillan (@macmillancancer) Director, Macmillan: Kate Barker Agency : VCCP (@vccp__) Production Company: Outsider (@outsider_tv) Director: Jim Gilchrist (@jimgilchristdirector) Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Breast Cancer Now - 2050 | Hand-picked by Good Ads Matter
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Breast Cancer Now - 2050 | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Quantum physics textbooks and rummaging through the house for spare items no one uses? What is she up to? 𝗧𝗵𝗲 𝘀𝘁𝗼𝗿𝘆 𝗯𝗲𝗵𝗶𝗻𝗱: In 2017, Breast Cancer Now launched an ad titled ‘2050’ to promote the cause and raise funds for the same. This idea manifested into a heart-wrenching yet promising story to tell. 𝗔𝗻 𝗮𝗺𝗯𝗶𝘁𝗶𝗼𝘂𝘀 𝘃𝗶𝘀𝗶𝗼𝗻: The UK's largest breast cancer charity has a bold vision that they are relentlessly working towards– by 2050, everyone diagnosed with breast cancer will live and be supported to live well. 𝗔 𝗵𝗼𝗽𝗲𝗳𝘂𝗹 𝘀𝘁𝗼𝗿𝘆: This film invites us to the fantasy of a child who wants to build a time machine for her ailing mother and take her right through time, to 2050– a day and age where she is no longer suffering. 𝗪𝗵𝗮𝘁 𝘄𝗼𝗿𝗸𝗲𝗱: With a moving narrative, homespun art direction and carefully orchestrated music to push the story further into a more heartfelt expression of care, this spot hits all the right chords in the hearts of the masses. The charity admits that although 2050 might be a little too late for some, it is a cause worth fighting for. Country: UK Year: 2017 Organisation: Breast Cancer Now (@breastcancernow) Production Company: Great Guns (@greatgunstv) Executive Producer: Laura Gregory Producer: Tim Francis Director: Duncan Christie (@duncanchristiefilm) Director of Photography: Sy Turnbull (@syturnbull) Production Designer: Francesca Massariol (@francesca_massariol) Editor: James Rosen (@jamesrosen_editor) at Final Cut (@finalcutedit) Telecine: Matt Turner (@turners_colour) at Absolute Post (@absolute_post) Sound Mix: Ben Leeves (@b.leeves) at Jungle (@junglestudiosuk) Music: Patrick Watson (@patrickwatsonofficial) Casting Director: Kharmel Cochrane (@kharmelcochranecasting) Cast: Jessica Newton, Kate Rawson & Garry Summers Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Samsung - Predict to Prevent #mentalhealth | Hand-picked by Good Ads Matter
01:52

Samsung - Predict to Prevent #mentalhealth | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Instead of “Everything will be okay”, try saying “We will get through this together.” About 280 million people worldwide suffer from depression. Being something that needs to be delicately dealt with, and with immense compassion at that– communication can sometimes do more harm than good, despite the best intentions. Recognising that it only takes one word to unravel a life, Samsung and BBDO Bangkok joined forces to create the ‘Predict to Prevent’ app, aiming to provide support. This app carefully recommends the right mix of words to use with friends and family going through tough times. By detecting potentially harmful words, the app suggests alternatives to ensure a supportive and constructive dialogue. Predict to Prevent offers 100,000+ combinations of words certified by psychiatrists, guiding people towards healthier conversations with greater positive impact. Country: Thailand Year: 2018 Brand: Samsung Agency: BBDO, Bangkok Chairman & Chief Creative Officer: Suthisak Sucharittanonta Deputy Chief Creative Officer: Anuwat Nitipanont Creative Director: Pitha Udomkanjananan Associate Creative Director: Nattagorn Thairattanasuwan Creative Group Head: Thiti Boonkerd Senior Copywriter: Vasinee Poungngern Copywriter: Manamai Rodpetch Senior Art Director: Charnpanu Suchaxaya Group Client Service Director: Taksina Vasaruchapong Group Account Director: Ruengrawee Lertdejdecha Account Director: Tanyawan Wongapichart Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Vanish x Ambitious About Autism - Me, My Autism and I | Hand-picked by Good Ads Matter
03:41

Vanish x Ambitious About Autism - Me, My Autism and I | Hand-picked by Good Ads Matter

@goodadsmatter is an online repository of the best ads from across the world, hand-picked and curated by @purpose.studios Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ For many autistic individuals, clothing that is familiar and consistent can significantly aid in sensory regulation and provide a comforting source. Crafted by Havas London, this ad film guides viewers through the journey of an autistic girl navigating life while donning her cherished black hoodie, a consistent element of the narrative; with subtle product integration in this story, Vanish highlights their dedication towards extending the lifespan of clothing, helping them endure longer. The advertisement offers an authentic portrayal of various traits of autism while also emphasising the young girl’s immense creative talent, intellect and warmth. Its objective is to spark a conversation that broadens public understanding of autism, particularly in girls, which is thrice as hard to diagnose than it is in boys. Country: UK Year: 2023 Brand/Organisation: Reckitt Vanish x Ambitious About Autism (@ambitiousaboutautism) Agency: Havas London (@havaswwldn) Chief Creative Officer: Vicki Maguire (@vickimaguire137) Agency Film Producer: Sian O'Halloran Agency Producer: Katie Wood Production Company: SMUGGLER (@smugglersite) Executive Creative Director: Elliot Harris Creative Director: Nick Rowland (@nickfilm) Director: Tom Hooper Directors of Photography: Steve Annis (@steveannisdop) Creatives: Aly Marx-Blackwell & Sasha Midgley Production Designer: Robin Brown (@robinbrownstudio) Editing: Whitehouse Post (@whitehousepost) Editors: Paul Reson (@paulreson) & Russell Icke (@russell444) Colourist: Simon Bourne Post Production Company: The Post Arm (@thepostarm_) Post Producers: Emma Cook & Helen Stanley (@helenstanleylondon) Music & Sound Production: Soundtree Music (@soundtreemusic) Music Supervisor: Jay James Audio Post Production Company: 750 MPH (@750_mph) Audio Producer: Olivia Ray (@livin_aint_ez) Senior Creative: Hollie Iles (@hollieiles) Senior Designer: Darta Losane Sound Engineer: Sam Ashwell (@samashwell) Wardrobe Stylist: Cynthia Lawrence-Johns (@cynthialawrencejohnstylist) Account Director: Nicole Burgess Account Manager: Irina Patrichi Brand Marketing Director: Cigdem Kurtulus Business Director: Dom Skuratko Chief Executive Officer: Xavier Rees Consultant: Charlotte Anderson Executive Strategy Director: Britt Iversen Group Managing Partner: Tamara Greene Group Strategy Director: Becky Taylor-Wilkinson Head of Media Strategy & Planning: Alex Owen Head of New Business: Charlotte Anderson Managing Partner: Ainhoa Wadsworth Producer: Molly Pope (@mollypope22) Production Coordinator: Sidney Arthur Runner: Izzy Davis (@izzydaviss) Senior Account Director: Catherine Martyn Senior Brand Manager: Claudia Weston Senior Business Affairs Manager: Marta Kisluk Strategist: Tom King Assistant Editor: Thomas Sheriff Brand & Communications Designer: Sarah Butler Casting Director: Kharmel Cochrane (@kharmelcochranecasting) Colour Producer: Chris Anthony (@chrisanthonyproducer) Composer: Pete Raeburn (@peteraeburn) Concept Designer: Morgan Shipley Content Creator: Simon Allinson Content Producer: Lauren Allen Creative Producers: Kieran Worboys (@kieranworboys) & Lucy Farrell Creative Production Director: Stefanie Price Executive Producers: Annabel Bennett (@abennetton), Fergus Brown & Lucy Kelly (@_lucy__kelly_) 1st AD: Chris Kelly Head of Creative Services: Shaun Musgrove Head of Film Production: Louise Bonnar Heads of Production: Ella Sedgwick, Flo Clive (@floclivedrawings), Katie Keith (@katiemkeith) & Olivia Ray (@livin_aint_ez) Integrated Producer: Phil Sheed Make-Up Artist: Sara Bowden Production Manager: Meghan Young (@imnotmeghan) Visit Good Ads Matter on www.goodadsmatter.com to check out all of our 3,000+ curated ads across various categories! Push the bell icon to never miss your daily creative inspiration! This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Norwich City Football Club - You Are Not Alone | Hand-picked by Good Ads Matter
02:27

Norwich City Football Club - You Are Not Alone | Hand-picked by Good Ads Matter

@goodadsmatter is an online repository of the best ads from across the world, hand-picked and curated by @purpose.studios Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ 𝘛𝘩𝘦 𝘧𝘰𝘭𝘭𝘰𝘸𝘪𝘯𝘨 𝘷𝘪𝘥𝘦𝘰 𝘢𝘥𝘥𝘳𝘦𝘴𝘴𝘦𝘴 𝘵𝘩𝘦𝘮𝘦𝘴 𝘰𝘧 𝘮𝘦𝘯𝘵𝘢𝘭 𝘩𝘦𝘢𝘭𝘵𝘩 𝘢𝘯𝘥 𝘴𝘶𝘪𝘤𝘪𝘥𝘦 𝘵𝘩𝘢𝘵 𝘮𝘢𝘺 𝘣𝘦 𝘥𝘪𝘴𝘵𝘳𝘦𝘴𝘴𝘪𝘯𝘨 𝘵𝘰 𝘴𝘰𝘮𝘦 𝘷𝘪𝘦𝘸𝘦𝘳𝘴. You never know what another person is going through. At times, identifying when someone is struggling can be obvious, while other times, the signs may be too subtle to notice. Even when someone appears excited, happy, or engaged in moments of passion, they might be concealing inner turmoil. We often link specific visible symptoms to mental health struggles, which, although useful and reflective, may not always be accurate. This Norwich City Football Club campaign launched in partnership with the suicide prevention charity Samaritans for World Mental Health Day delicately tackles this very issue. Titled ‘You Are Not Alone’, the film serves as a grave but important reminder to regularly check in on those close and around you. The end slate provides resources for support when needed. Country: UK Year: 2023 Organisation: Norwich City Football Club (@norwichcityfc) x Samaritans (@samaritanscharity) Concept: Gavin Beard & Daniel Williams Videography & Edit: Tom Liquorish-Smith (@tomliquorishsmith) Team NCFC: Carla Miu, Romana Buccianti, Amelia Naomi Dave, Ian Webster, Aaron Bird, Ailish Beadle, James Snelling, Amy Beven, Daniel Wynne, Alex Beadnell & Daniel Houlker Cast: Marston York (@marsyork_voiceplay) and Martin Kray (@kraymartin) Visit Good Ads Matter on www.goodadsmatter.com to check out all of our 3,000+ curated ads across various categories! Push the bell icon to never miss your daily creative inspiration! This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Health

Cultural

The Times of India - A Day in the Life of Kolkata | Hand-picked by Good Ads Matter
03:31

The Times of India - A Day in the Life of Kolkata | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Experience Kolkata beyond the clichés. A day in the life of Kolkata, as shown in the Times of India’s ad series “A Day In The Life of Kolkata,” offers a fresh glimpse beyond the usual mishti doi, Durga Pujo, and vibrant streets. The first film from the series, “Cholbe Na,” captures Kolkata’s street protests filled with slogans and chants, yet humorously reveals that many protests are unsure of the cause. The second film, “Boktrita,” features an elderly couple encouraging the younger generation to disconnect from the digital world, urging them to live in the moment and appreciate art and poetry. These vivid snapshots highlight the unique and charming moments that define Kolkata, showcasing the city’s spirit in an engaging way. Country: India Year: 2016 Brand: Times of India Agency: Taproot India Agency Team: Agnello Dias, Santosh Padhi, Pallavi Chakravarti, Umesh Shrikhande (@umeshshrikhande), Priyank Misra (@priyankmisra) & Ambalika Sen (@thumbalika) Production Company: Oink Films (@oinkfilms) Director: Shirsha Guha Thakurta (@shirshagt) Producer: Naved Punjabi (@navedp) & Gautam Vaze (@gautamvaze) Director of Photography: Kartik Vijay, ISC (@kartikvijay) Editor: Arghyakamal Mitra (@arghyakm) Casting Directors: Jikesh Shah , Anindya Chatterjee & Soumyajit Majumdar First Assistant Director: Balakrishnan S Thevar (@alabkbala) DOP's Asst: Sameer Deshpande Focus Puller: Akbaralishaikh Shaikh Art Director: Anasuya Sengupta (@cup_o_t) Costume Stylist: Ritarupa Bhattacharya Makeup & Hair: Md Younus Storyboard: Ashish Padlekar (@ashish_padlekar) Line Producer, Kolkata: Sani Ghose Ray, Greyscale Entertainment Production Controller: Sounava Sengupta Assistant Directors: Varun Banerjee, Ketki Lonare, Pinaki Majumder & Snehashish Ghosh Post Production Supervisor: Ranjit Singh Colourist: Shivesh, Splice Studios (@splicestudioz) Online: Sumanth David (@sumanthdavid22), Teamwork Sound Engineer: Bishwadeep Chatterjee (@bishwadeepchatterjee) Office Team: Rupesh Sakpal, Reshma Deo Devendra 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Khushii - Fight of Joy | Hand-picked by Good Ads Matter
00:47

Khushii - Fight of Joy | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Let go of that balloon of guilt. Khushii (Happiness), an Indian NGO founded in 2003, had released a captivating commercial back in 2009. In the ad, individuals hold balloons in front of their faces as a veil and candidly express their guilt. The message is clear: we shouldn’t let guilt weigh us down; instead, we should release it and free ourselves. With its minimalistic visuals using balloons as a metaphor and heartfelt confessions from each participant, the spot authentically captures the universal experience of carrying the weight of guilt and the cathartic act of letting it go. 𝗕𝗲𝗰𝗼𝗺𝗲 𝗮 𝗺𝗲𝗺𝗯𝗲𝗿 𝗼𝗳 𝗼𝘂𝗿 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴! 𝗟𝗶𝗻𝗸 𝘁𝗼 𝗼𝘂𝗿 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗶𝗻 𝘁𝗵𝗲 𝗯𝗶𝗼 Country: India Year: 2009 Organisation: Khushii Production Company: Oink Films (@oinkfilms) 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
The Hindu -  Classroom | Hand-picked by Good Ads Matter
01:03

The Hindu - Classroom | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟮𝟳𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Now, class, let’s have a political discussion in strict parliamentary behaviour. #GoodAdsMatter What did you expect? A civil and respectful code of conduct? Give it another thought. The Hindu’s 2012 ad was not just a wake-up call, it was a powerful anthem for change. Recognising unruly behaviour of politicians, the ad focuses on a democratic system gone awry and urges the youth to take a proactive stand. The awakening shot shows a chaotic classroom scene mirroring our political landscape, with the youth flinging chairs, engaging in heated debates, on the brink of violence. Developed by the creative geniuses at Ogilvy, this ad screams, “Behave Yourself, India. The Youth Are Watching”. It is a poignant reminder that our actions today sculpt the behaviours of tomorrow’s leaders. The leading Indian daily encourages us to rewrite the narrative, one responsible act at a time! Country: India Year: 2012 Brand: The Hindu (@the_hindu) Agency: Ogilvy (@ogilvyindia) Creative Directors: Piyush Pandey & Rajiv Rao (@_rajivrao) Creative Team: Arkadyuti Basu, Pradeep Ravindran (@pradeepr10) & Sanjana Mathur Production Company: Corcoise Films Director: Prasoon Pandey Producer : @cpagdiwala 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Make My Money Matter - Oblivian ft. Olivia Colman | Hand-picked by Good Ads Matter
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Make My Money Matter - Oblivian ft. Olivia Colman | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟮𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Your hard-earned money funding oil and gas giants, because who needs a habitable planet, right? Bringing in a much needed reality check, Oblivia Coalmine says it’s time to tell your pension scheme, ‘Thanks, but no thanks to fossil fuel investments.’ Colman as the smooth-talking sinister, despicable b ig CEO of an oil company is the epitome of evil. “Thank you for all your support this bumper year,” she acknowledges us on behalf of the fossil fuel industry. This ad by Make My Money Matter highlights that £88 billion of the UK’s pension savers’ money is invested in fossil fuels. It follows a satire-heavy narrative educating people about pension funds which invest billions in oil and gas companies. With oil puns and cruel jokes about the inevitable greenwashing, this monologue has a novel take on financial mindfulness as well as the irredeemable climate crises. “I hope everyone who sees this ad realises the shocking, but united impacts of our pensions and makes their money matter,” stated Olivia Colman herself. Country: UK Year: 2023 Brand: Make My Money Matter @mmmoneymatter_ Agency: Lucky Generals @luckygeneralsny Agency Producer: Emma Fasson Production Company: Somesuch @somesuchandco Creative Founder: Danny Brooke-Taylor Executive Producer: Chris Watling Producer: Elly Camisa Director: Raine Allen Miller @raineallenmiller 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
International Committee of the Red Cross - Hope | Hand-picked by Good Ads Matter
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International Committee of the Red Cross - Hope | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Even wars have rules that cannot be broken. The nearly two-minute long spot titled ‘Hope’, is an instantly gripping story, leading viewers towards an impactful ending that unexpectedly shifts perceptions. A global campaign created by the ICRC– International Committee of the Red Cross, which focused on attacks on hospitals and healthcare workers– delivers a powerful message, “No hospitals, No hope”. The campaign emphasises the daily occurrence of attacks on healthcare workers in war zones, pleading to safeguard these vital individuals and facilities. The up-close moments, wide shots, hovering camera movements, hard cuts and compelling performance materialises a heart-wrenching narrative. The campaign aims to raise awareness on how these barbarous attacks affect not only healthcare personnel but the entire civil population. This film won the Grand Prix for best direction in the Film Craft category at Cannes Lions 2018. Country: Spain Year: 2018 Organisation: International Committee of the Red Cross (@icrc) Agency: Señora Rushmore (@srarushmore) Executive Creative Directors: Miguel G. Vizcaíno & Marta Rico Creative Team: Pablo Cattáneo (@catttaneo) & David Titos (@davidtitos) Account Team: Clemente Manzano, Laura Fuentes & Irene León Client Contact: Michelle Rockwell & Irene Raciti Production Company: Blur (@blur__________) Executive Producer: Pablo García Acón Producer: Pablo Herráiz Director: James Rouse (@james.c.rouse) Director of Photography: Alexander Melman (@alexandermelman) Post Production: Twin Pines Sound Studio: Factory (@factorystudiosuk) Music: Siren (@sirenmusic) Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Lebanese Oil & Gas Initiative - 47 Seconds | Hand-picked by Good Ads Matter
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Lebanese Oil & Gas Initiative - 47 Seconds | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ The gutting plight of the Lebanese people shown in a mere 47 seconds. This short film symbolises the harsh reality faced by the Lebanese people, depicting lives lost and suffering due to electricity shortages and power cuts for forty-seven years until today. The film transports us to a haunting world through the story of a father and a daughter in the course of a mere 47 seconds, mirroring the declining condition of the daughter with each electricity cut, while the desperate father represents the unanswered plea of the Lebanese people amid their sufferings. These '47 seconds’ of a single take will leave you stunned with its lighting and camera movement, adding to the bleakness of the reality faced till today. Tahaab Rais, Chief Strategy Officer at Publicis M&T, who also wrote, and directed the film, confesses the deep personal connection to the short film– “I got tears in my eyes writing and acting it out. And it has brought tears to a lot of people in Lebanon who have watched it from our agency and from amongst our close circles.” Country: UAE & Lebanon Organisation: Lebanese Oil and Gas Initiative (LOGI) Agency: Saatchi & Saatchi (@we.are.saatchi) & Publicis Groupe (@publicisgroupe) Chief Executive Officer, Publicis Groupe ME&T: Bassel Kakish Chief Strategy Officer, Publicis Groupe ME&T: Tahaab Rais (@tahaab.rais) Chief Executive Officer, Prodigious MEA: Sami Saleh Chief Creative Office,\\\ Saatchi & Saatchi MEA: Sebastien Boutebel (@sboutebel) Creative: Karim Kazan Production Company: Prodigious (@prodigiousme) Concept/Writer/Director: Tahaab Rais (@tahaab.rais) Director of Photography: Aeyaz (@aeyaz) Production: Naji Bechara (@najibechara), Ralph Matar, Myriam Wardeh (@myriamabiwardeh) & Nour Helou Post Production, Optix: Nayla Chacra, Thalia Trad (@thaliatrad) & Eddy Farah 1st AD: Remy Haddad (@remyhiccupsalot) Editor: Neda Zag (@neda.zag) at Cold Cutz (@cold.cutz) Colourist: Karim Mira (@mira_color) at LZRD (@lzrd.tv) Music: Joe Dickinson Sound Design: Mango Jam Studio (@studiomangojam), Wilbur D’Costa & Achint (@achintstagram) Grip: Bob Touma (@bob_touma48) Gaffer: Sohail Iftikhar (@sohail_thegaffer) Focus Puller: Roger Schram Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
The Times of India - Lead India [The Tree] | Hand-picked by Good Ads Matter
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The Times of India - Lead India [The Tree] | Hand-picked by Good Ads Matter

@goodadsmatter is the top 1% club for advertising and marketing, celebrating the best ads and ad makers from across the globe! Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Times of India’s call for the leaders of tomorrow has cemented itself among some of the most brilliant campaigns through the years! Part of the ‘Lead India’ campaign, the objective of this film was to identify the future leaders of the nation through a narrative that would effectively resonate with responsible citizens dedicated to the betterment of society. At the crux of the plot is a fallen tree that serves a metaphor for the largest democracy in the world. Both children and senior citizens, men and women alike, who choose to clear it out of the way under the pouring rain masterfully reflect the need to combat cynicism in order to take consequential actions, in order to be good leaders. This spot, subtly yet firmly, also sheds light on the government’s negligence and political corruption involved in everyday concerns of the common man. With strong and impactful lyrics that translate to– “You are the person you are looking for. You are your own messiah”– this film affirms that it is not a cry for help but a reclamation of strength and solidarity. Country: India Year: 2007 Brand: The Times of India (@timesofindia) Agency: J. Walter Thompson Agency Producer: Firoz Karmalawala (@firozkarma) National Creative Director: Agnello Dias Production Company: Equinox Films (@equinox_films) Producer: Manoj Shroff (@manojshroffequinox) Director: Milind Dhaimade (@dhaimademilind) Copywriters: Arkadyuti Basu & Vistasp Hodiwala Art Director: Debu Purkayastha (@instadebu) Music: Shankar Ehsaan Loy (@shankar.mahadevan, @ehsaan, @loymendonsaofficial) Lyricist: Gulzar Account Supervisor: Anuja Arora Push the bell icon to learn invaluable marketing and advertising lessons from ad masterminds every day! Hand-picked by @purpose.studios This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
P&G | The Name
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P&G | The Name

Everyone has a name — and from birth through a lifetime of introductions, it becomes the cornerstone of our identity. For many Asian Americans and Pacific Islanders (AAPI), their given names carry an even deeper history and significance. But bias, indifference, and unintentional mistakes can lead to misidentification and mispronunciation.⁠ ⁠ This film hopes to elevate the importance of a name, and how meaningful gestures — like pronunciation and understanding its meaning — can create a greater sense of belonging for us all. _ _ _ _ _ Client: P&G Main Cast: Miru Kim Sina Yoon Harry Han Pietra Castro Mary Ella Young Matthew Graham Agency: R/GA ECD: Gabriel Cheung & Por Hsian Zhang (Xavier Teo) CD: Leah Alfonso Art Director: Woohyun Lim Copywriter: Maya Shaddock Agency Producer: Greg Netter Account Director: Sonal Heda Director: Goh Iromoto Production: Sanctuary Content EP: Kristen Beddard Johnson / Noah Thomason / Preston Lee Service Co: Capital Media Company EP: Christian Allen / Krista Thompson Line Producer: Claire McGirr PM: Tai Scott PC: Ange Pegg 1st AD: Nathan Valente Cinematographer: Farhad Ghaderi 1st AC: Mikael Bidard Key Grip: Wil Parrott Gaffer: Greg Goudreau Casting: Sean Milliken Wardrobe Stylist: Tanus Lewis H&M: Shannon Reynolds Production Designer: Katharine Reynolds Props Master: Mike Kearsley Cultural Consultant: Phil Cha Locations: Dave Pink & Nick Rappard Sound Mixer: Roderick Matte Script Supervisor: Claudia Morgado DIT: Luke Campbell VTR: Anthony Kronstein Editorial: Cartel Editor: Sophia Lou Assistant Editor: John Osment Offline Producer: Denice Hutton Colour Facility: Ethos Colourist: Kaitlyn Battistelli Colour Producer: Sam Cesan Flame Artist: Chris Homel Finish Producer: Shelli Jury Audio Mix: Heard City Audio Mixer: Jeremy Siegel Music Composer: Andrew Seistrup Shot On: Alexa Mini + Zeiss Super Speed / Cooke Anamorphics _ _ _ _ _

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White Ribbon - Short Life Stories | Hand-picked by Good Ads Matter
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White Ribbon - Short Life Stories | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ It can take years for a transgender person to begin their true life. It deserves to be a full one. At first, you might think that this spot, titled ‘Short Life Stories’, is an inspiring tale of a trans woman navigating her new identity… But hold on—the narrative takes a shocking twist that makes it all the more crucial and impactful, sparking conversations about the increasing discrimination and violence against transgender communities. ‘Short Life Stories’ lives up to its deceptively innocent name, delivering a gut-wrenching yet sadly predictable story of prevalent injustice. Through this film, White Ribbon captures the joy within the transgender community—the joy that comes from acceptance. However, this joy is often snatched away as soon as it is discovered, and their basic human rights are denied. The trans community needs empathy and support now more than ever, and that’s the mission of this film. “Part of what drew me to this PSA is that, although we often hear narratives of violence against trans individuals, White Ribbon works directly with men to promote healthy behaviours and allyship, leading to real change,” says Kiara-Kumail, the PSA’s protagonist. With its warm hues, engaging story and powerful performance, this spot encourages us all to envision a world where trans lives are celebrated, dancing through life with unapologetic joy. This pride month and each that follows, let us learn to love ourselves and the people around us a little more– for who they choose to be. Country: Canada Year: 2024 Brand: @whiteribboncanada Executive Director: Humberto Carolo Agency: Bensimon Byrne (@bensimonbyrne) Public Relations Agency: Narrative, Toronto (@narrativepr) Chief Creative Officer :Joseph Bonnici Executive Creative Director: Debbie Chan Creative Director: David Mueller Associate Creative Director: Ana Segurajauregui Sanchez Art Director: Nina Hang (@ninanavigates) Writer: David Mueller, Ana Segurajauregui Sanchez & Nina Hang Producer: Katie Link & Business Lead: Pat Martini Program Director: Oliver Glover Account Director: Cole Douglas Senior Account Manager: Olutunu Oyelola Account Manager: Kayla Metcalfe, Rachel Romu, Samantha Sartor & Sreeja SasidharanMedia Planner: Karin Julman Digital Media Planner: Athena Bantis Associate Director of Social Content: Rebecca Milner Production Company: Westside Studio (@westside_studio) Executive Producer: Amanda Morrison (@amandamorrison__) Producer: Michelle Woodward Director: Angie Bird (@angievbird) Director of Photography: Daniel Grant (@danielgrant_dp) 1st AD: Chris Ross 1st AC: Carine Zahner Editor: Izzy Ehrlich 2nd AC: Ashley Mach Wardrobe Designer: Richard Autio Hair & Make Up Artist: Alanna Fennell Location Manager: Alex Panavas Editorial: School Editing, Toronto Assistant: Zhenya Dolzikov Post Production Producer: Yumi Suyama Post-Production: FortYork VFX, Toronto Online Artist: Melissa Vasiliev Online Producer: Valerie Moss Post-Production: AlterEgo, Toronto Colourist: Eric Whipp Producer: Spencer Butt Casting Agency: Jigsaw Casting, Toronto Music & Sound: Oso Audio, Toronto Creative Director: Daenen Bramberger & Harry Knazan Producer: Lauren Dobbie Producer: Jane Heath Musician: ("Praise You" Cover) Hannah Grace 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
NSPCC - Reconnecting | Hand-picked by Good Ads Matter
01:33

NSPCC - Reconnecting | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟰𝟬𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ New mothers deserve just as much love as their babies. Titled “Reconnecting,” this powerful film sheds light on the mental health challenges new mothers are left to face after giving birth, emphasising on the critical importance of staying connected with others. Using a documentary-style approach, the team gathered stories from several new moms who were navigating similar challenges in their lives… and from those real-life experiences, the story of “Reconnecting” was born. When a new mother, feeling hopelessly isolated within the comfort of her own house, decides to walk down to the local shop bustling with people, hoping for even the smallest of human interactions, a light of hope sparks. When someone does notice her and asks her if she is alright—this moment in the film serves as a heartfelt reminder that the world is still incredibly kind. With sombre and thought-provoking visuals clubbed with a commanding monologue that echoes a woman’s inner turmoil, this vulnerable spot puts forward the perinatal mental health issues, highlighting how they can intensify the everyday struggles of parenting. The ad concludes with a helpline number, offering advice and support, effectively bringing attention to this crucial aspect of the NSPCC’s services. P.S. According to NHS England data, the demand for perinatal mental health services increased by 40% from August 2022 to March 2023, with more than 30,000 women now on waiting lists for mental health support. Country: UK Year: 2023 Organisation: @nspcc_official Agency: Calling Managing Director: Rani Patel Executive Creative Director: Josh Tenser (@joshtenser) Production Company: @newland.tv Executive Producers: Daniella Manca & Trine Pillay (@trinepillay) Director: Libby Burke Wilde (@libbyburkewilde) DOP: James Rhodes (@james__rhodes) Steadicam Operator: Doug Walshe (@walshe.doug) DA: Jamila Al Adwani 1st AD: Jeroen Bogaert (@bogaert_jeroen) Editor: Billy Mead (@billmead) 1st AC: Vlassis Skoulis 2nd AC: Kirstin Hogg Gaffer: Michael Fennelly Sound Op: Brooks Warner James (@brooks_warner_james) Production Assistant: Sam Luker Brown (@samlukerbrown) Hair & Makeup Artist: Jess Summer (@jesssummerb) Edit Producer: Maya Kilic (@_mayakilic) DIT: Davo McConville Grade: Tim Smith (@timotheous) Spark: Alfie Nolan Sound Design & Mix: Leon Jean-Marie (@leonjeanmarie) & Sunny Kapoor (@sunny.kpr) at Curation (@curation.music) Cast: Mother: Louisa Lytton (@louisanastrilytton)| Kind Woman: Marion Tovey | Partner: Sinna Mogul 𝗛𝗮𝗻𝗱-𝗽𝗶𝗰𝗸𝗲𝗱 𝗯𝘆 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿, 𝗮𝗻 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝗯𝘆 𝗣𝘂𝗿𝗽𝗼𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗼𝘀. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘂𝘀 𝗳𝗼𝗿 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗲𝘃𝗲𝗿𝘆 𝗱𝗮𝘆! –––––––––––––––––––––––––––––––––––––––––––––––––– 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿 𝗶𝘀 𝗮𝗻 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝟭% 𝗰𝗹𝘂𝗯 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗵𝗶𝗻𝗴𝘀 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗴𝗹𝗼𝗯𝗲 𝘄𝗵𝗲𝗿𝗲 𝘄𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗚𝗼𝗼𝗱 𝗔𝗱𝘀 𝗮𝗻𝗱 𝗔𝗱 𝗠𝗮𝗸𝗲𝗿𝘀 𝗮𝗹𝗶𝗸𝗲! 𝗩𝗶𝘀𝗶𝘁 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗵𝗲𝗿𝗲 - https://www.goodadsmatter.com/ This video is under Fair Use: Copyright Disclaimer Under Section 107 of the Copyright Act in 1976; Allowance is made for "Fair Use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All rights and credit go directly to its rightful owners. No copyright infringement intended.
Philips - Share the Care | Hand-picked by Good Ads Matter
01:22

Philips - Share the Care | Hand-picked by Good Ads Matter

𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗼𝗳 𝟮𝟳𝟬𝗸+ 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴/𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗵𝗼𝘄 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗮𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲 𝗰𝗿𝗮𝗳𝘁𝗲𝗱! 𝗦𝗶𝗴𝗻 𝘂𝗽 𝘁𝗼 𝗼𝘂𝗿 𝟭𝟬𝟬% 𝗳𝗿𝗲𝗲, 𝗵𝗮𝗻𝗱𝗰𝗿𝗮𝗳𝘁𝗲𝗱 𝗺𝗼𝗻𝘁𝗵𝗹𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 - https://bit.ly/GoodAdsMatter-Newsletter Instagram: https://www.instagram.com/goodadsmatter/ Linkedin: https://www.linkedin.com/company/good... Facebook: https://www.facebook.com/goodadsmatter Website: https://www.goodadsmatter.com/ Contact us: contact@purpose.org.in https://www.purposestudios.in/ Philip’s heartwarming ad urges dads to “Share the Care”. #GoodAdsMatter Royal Philips, renowned as a global leader in health technology, introduced its groundbreaking #ShareTheCare campaign, rallying communities to support mothers and new parents, empowering them to prioritise self-care alongside optimal baby care. In the fast-paced world that we live in today, the pressure on new moms is immense, with almost every single one of them feeling the weight of trying to 'do it all.' This initiative shines a light on the essential necessity for mothers to carve out time for themselves amidst their caregiving responsibilities. Celebrating its 40th anniversary milestone, Philips reaffirms its unwavering commitment to supporting and empowering women throughout their entire parenting journey, from the exciting preconception phase to the demanding postpartum period. This commitment extends to championing the overall health and well-being of entire families. Through an emotionally resonant advertisement, the campaign showcases fathers stepping up to the plate, adeptly managing duties– from playtime to feeding. This heartwarming gesture not only fosters stronger family bonds but also affords mothers the precious moments of relaxation and rejuvenation they so rightfully deserve! Country: USA Year: 2024 Brand: Royal Philips Agency: Le Pub, Amsterdam Executive Creative Director: Jessica Kersten & Sandrine Le Goff Account Director: Sanne Kragten Agency Producer: Niko Koot Global CEO LePub, CCO Publicis Worldwide: Bruno Bertelli Global CCO LePub: Cristiana Boccassini Chief Creative Officer: Milos Obradovic Global Chief Strategy Officer: Bela Ziemann Strategy Director: Isabella Mulholland Strategy Planner: Martina Rinciari Communications Planning Director: Adam Lotz Digital Art Director: Alejandro