Vidya Balan
Updated: Jun 25

Vidya Balan projects a blend of refined strength and authenticity, turning her critically-acclaimed screen presence into an equally compelling brand persona. Her grounded charm and thoughtful elegance have made her a favorite among brands seeking genuine relatability.
She has fronted several resonant ad campaigns, including Federal Bank - “Savings Ki Vidya” marking as the bank’s first-ever ambassador, Sleepfresh - “Sab bakwaas hatao, Sleepfresh ghar lao!” mattress campaign, and Welspun - #KyunkiFarqPadtaHai.
She continues to represent Federal Bank, Sleepfresh Mattress, TTK Prestige, and Vasmol Henna Crème Hair Color.
Beyond these key alliances, she has also endorsed broader lifestyle and consumer brands such as Aliva (PepsiCo India), Arth by Emcure, Shobitam Sarees and StayHappi Pharmacy.
Social Media Handles:
Instagram: @balanvidya
Celebrity Entourage:
Manager - Aditi Sandhu @sandhu_aditi
Costume Stylist: @veerakaree
Make-up - Harsh Jariwala @harshjariwala158
Hairstylist - Shalaka Bhosle @hairbyshals