S Subramanyeswar

S (Subbu) Subramanyeswar is the Group Chief Executive Officer at MullenLowe Lintas Group, Chief Strategy Officer at MullenLowe Global Asia Pacific, and Head of Global Planning Council at MullenLowe Global.

He has spent well over 20 years in the advertising industry, working with the likes of Wipro, Publicis, Rediffusion, Y&R, and Saatchi & Saatchi across markets in India, the UK and the USA.

Subramanyeswar has about 150 accolades under his belt from global advertising festivals like the Effies APAC, Asian Marketing Effectiveness, WARC, as well as the Jay Chiat by the 4As (American Association of Advertising Agencies). He has twice been titled 'South Asia Planner of the Year' at Campaign, and has also been Jury Chair at Jay Chiat Awards for Strategic Excellence in 2021 and 2022 and judged the coveted IPA Effectiveness Awards 2022 in UK, APAC Effies, AME, WARC, and India Effies.

Under Subramanyeswar's leadership, MullenLowe Lintas Group has gone on to become the #1 agency in India and APAC, and #2 globally in the Effie Index ranking. The agency has also been awarded the 'Agency of the Year' title several times at platforms like Effies APAC, Campaign South Asia, Ad Age, and WARC.

With a deep understanding of cultures and consumer behaviour, as well as a belief that brands are at their strongest when they deliver stories their audiences want to hear, Subramanyeswar has built brands like Procter & Gamble, Unilever, Colgate, Citibank, Samsung, Maruti Suzuki, Hyundai, Tata Tea, Tanishq, Idea Cellular, Britannia, Google, Flipkart, Fastrack, Swiggy, ZEE, and TVS.