top of page

Rohan & Vinayak

  • Purpose Studios
  • Apr 13, 2023
  • 1 min read

Updated: Nov 13

Based in Mumbai


Rohan & Vinayak | Good Ads Matter, India's Top 1%

Rohan Utpat and Vinayak Salvi are a seasoned composer-producer duo who have crafted over 1,000 ad jingles during their illustrious careers.


They expanded their creative footprint into feature films with critically acclaimed works such as Nil Battey Sannata, Sarkar 3, 102 Not Out, Badla, Dokyala Shot (Marathi), and Lootcase. Their breakout in cinema was spurred by Nil Battey Sannata, where they not only composed songs like “Maths Mein Dabba Gul” and “Murabba” but also scored the entire background soundtrack, incorporating a rich tapestry of live instruments like mandolin, accordion, sitar, and violin.


In advertising, Rohan & Vinayak have collaborated with top production houses—Corcoise Films, Chrome Pictures, Dreampunk Films—and worked for brands including Pidilite, Netflix India, IndusInd Bank, Asian Paints, Tide, and Act II Popcorn. They also created the iconic “Mauka Mauka” campaign for the ICC World Cup 2015, which cemented their reputation in ad music.


Earlier, they had set the tone for season 15 of Kaun Banega Crorepati, expertly melding Amitabh Bachchan's voice with the show's signature theme in a promotional music campaign that struck a chord nationwide.


Social Media Handle:

Instagram - @rohanvinayakmusic



  • LINKED IN
  • Black Vimeo Icon
bottom of page