Founder and Chief Creative Officer of Famous Innovations, Raj began his career with Enterprise Nexus Mumbai, later moving on to work with Lowe London, Lowe New York, and BBDO New York before returning to Mumbai. His work for high-profile brands like Stella Artois, Unilever, Nestle, P&G, Saab, Diageo, Vaseline, Burger King, and Google has earned him over 150 awards, including multiple Cannes and One Show golds.
In 2012, Raj became the Managing Partner of BBH India, but his entrepreneurial spirit led him to found Famous Innovations in 2013. The independent creative agency, now boasting 120 employees and offices in Mumbai, Delhi, and Bangalore, has won South Asia Independent Agency of the Year for five years in a row and has been listed among the World's Leading Independent Agencies. In fact, Famous Innovations is possibly the most decorated independent agency in India, earning an "A" in the Campaign India Report Card 2018.
Aside from his work in advertising, Raj is a frequent lecturer at prestigious institutions such as the Kellogg Institute of Management and Columbia University. He serves as the Director of Miami Ad School in India and is part of a think tank working with the Indian government to expand WiFi access. Most recently, he was elected to the Board of Governors at Indian Institute of Management, Kozhikode, MIT-Pune, and NID-Haryana.