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Laurie Howell

Based in London


Currently Executive Creative Directors at Droga5, New York, Laurie Howell works closely with his creative partner Toby Treyer-Evans. Together, they moved into creative advertising in 2010. First working at JWT then at Wieden&Kennedy, London before joining Droga5, New York. Since then, they have worked with the world’s biggest brands to define their purpose and role in culture with unique ideas and campaigns that help them grow.


Their work centres around simple provocative storytelling ideas with an emphasis on prototyping, craft and making. Specialists in film, product, experience and design, their work has been recognised internationally with multiple Cannes Grand Prix, Best in Show and D&AD Black Pencils.


As Executive Creative Directors at Droga5, they have worked with many talented creatives to help set a creative culture that leads to new types of ideas and work.


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