Jugaad Motion Pictures

Purpose Studios
Jan 28, 2024
1 min read

Updated: Oct 31

Based in Mumbai

Jugaad Motion Pictures is a media and production company founded in 2016 by writer/director Dar Gai and producers Dheer Momaya and Sakshi Khanna.

Known for their distinctive visual aesthetic, ability to craft stories that align with pop-culture trends and resonate with younger audiences, along with sharp packaging sensibilities, the company has earned a reputation for producing engaging commercials, feature films, and music videos.

Their notable campaigns include the Olympic Games Paris 2024 JioCinema Sports Dam Laga Ke Haisha, Netflix’s The Money Heist Fan Anthem, Levi’s Proud to Be More, Stayfree’s It’s Just a Period, Bumble’s Love Will Find a Way, and Vaseline’s Vaseline Walli Sardi, among others.

Their brand portfolio features Vaseline, Netflix, Bumble, Center Fresh, Levi’s, and Jio Cricket, to name a few.

In addition, their feature film Last Film Show was India’s official entry to the Oscars. They have also produced acclaimed music videos, including Prateek Kuhad’s Cold/Mess, which was named “Best Music Video of the Year” by Rolling Stone.

Co-founder/Director: Dar Gai

Co-founders/Producers: Dheer Momaya & Sakshi Khanna

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