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Good Morning Films

  • Feb 3, 2024
  • 2 min read

Updated: Aug 3

Based in Mumbai


Founded in 2004, Good Morning Films is a production company based in Mumbai, known for its craft-led approach to storytelling.


With over two decades of experience, the company has built a reputation for producing high-quality, effective commercials that balance cinematic aesthetics with strategic brand communication.


Their strength lies in blending evocative storytelling with a keen understanding of market dynamics, resulting in original and engaging branded content across genres and platforms. Whether through strong visual narratives or performance-driven pieces, Good Morning Films delivers work that connects with audiences.


At the Good Ads Matter Awards 2025, Good Morning Films was recognised across both the Creative and Film Craft categories. Cadbury Bournville – Don't Rush It won Gold for Colour Grading and Silver for Cinematography, while Hindustan Times – Truth received Gold for Best Use of AI (Commercial) and Silver for Use of Emerging Technology. Thums Up – Dum Hai Toh Dikha also earned a Silver for Visual Effects & Compositing.


At the Good Ads Matter Awards 2026, the company continued its winning streak with multiple honours across the Creative and Film Craft categories. BGMI – Everybody Loves a Good Fight won Gold for Direction (Montage) and Cinematography (Montage), along with Silver for Music & Sound Design (Existing/Adapted Music) and Editing (Montage). Cadbury Silk – AI Doesn't Know received Gold for Writing for Advertising (English) and Gen Z Culture Code, Silver for Direction (Montage), Best Ad (Online) and Films for Good – Social Behaviour, and Bronze for Cinematography (Montage) and Best Voice-Over.


Some of their notable campaigns include Cadbury Bournville – Don't Rush It, The Times of India – Naaka Mukka, Visa India featuring Shah Rukh Khan, BGMI – Everybody Loves a Good Fight, BGMI – Save Your Hands for Something Better, Rasna, CEAT featuring Zoya Akhtar, Cadbury Silk – AI Doesn't Know, Tata Motors, Bajaj Pulsar – Definitely Daring, Parachute Advansed – Mere Baal Meri Jaan, My Choices Foundation – Chotu, Titan Raga – #FlauntYourFlaw, Vodafone – Chhota Recharge featuring Irrfan Khan, Limca – Haseen Lamhon Ko Chura Lo, Munch – Munchification, and Jaquar – The Heist and The Singer.


Their work has been recognised, with 10 Cannes Lions, 19 Adfest awards, and 2 D&ADs, among many others.


Co-founder/Director: Shashanka Chaturvedi aka Bob

Co-founder/Executive Producer: Vikram Kalra

Directors: Anvitta Dutt, Akanksha Seda, Kaushal Hvj & Hridaye

Producer: Robin D'Cruz


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