Goh Iromoto

Based in the USA & Canada

Goh Iromoto is an Emmy-nominated filmmaker known for emotionally grounded storytelling that spans intimate human narratives and large-scale commercial work. Represented by PRETTYBIRD in the US and UK, and Steam Films in Canada, his work blends cinematic visuals with deeply personal storytelling.

His style is defined by a naturalistic and empathetic approach, with a strong emphasis on casting and performance. He often works with real people and lived experiences, creating films that feel authentic and emotionally resonant. His storytelling is rooted in everyday momentsfamily, relationships, and memory—brought to life through detailed visuals and a restrained, human-centric narrative style.

His notable work includes “Forever” for The Farmer’s Dog, a Super Bowl commercial that earned an Emmy nomination and widespread acclaim for its portrayal of the bond between a girl and her dog. He also directed “Another Birthday” for Apple in collaboration with TBWA\Media Arts Lab, a Cannes Lions–winning campaign based on real-life stories, as well as “The Name” for P&G. His client work spans major global brands including Toyota, Apple, Chevrolet, P&G, Publix, and Walmart.

His work has been recognised across leading global platforms, including Cannes Lions, AICP, The Webby Awards, Shots, and Vimeo Staff Picks. Across formats and scale, his focus remains consistent—creating stories that feel honest, human, and enduring.

Social Media Handles:

Instagram: @gohiromoto

LinkedIn: Goh Iromoto

Website: gohiromoto.com