Based in Gurgaon
Bang in the Middle is an independent advertising agency based in Gurgaon, India. Founded in 2012 by Prathap Suthan and Naresh Gupta.
Bang in the Middle is known for its ability to adapt to the ever-changing landscape of marketing and consumer behavior, crafting story-driven campaigns, blending creativity with business insight. The agency specialises in brand building, integrated marketing communications, digital strategy, and creative execution across media platforms.
They specialise in apps, websites, research, mobile marketing, and communication work for TV and Print and Radio. Some of their notable work spans various sectors, including FMCG, technology, automotive, and retail. Their projects include Jabong 'Be You Anthem', Amity University x Kriti Sanon, Indiamart - Khoj ft. Irrfan Khan, Pearson x Vicky Kaushal, and Vivo V15 Pro #GoPop among others.
Their client roster includes brands like Zee TV, iD Fresh, India Gate Basmati, Kalyan Jewellers, Bath & Body Works, Ather, Zee Media, and Valvoline, among others.
Managing Partner/Chief Creative Officer - Prathap Suthan.
Co-founder/Managing Partner - Naresh Gupta.
Social Media Handles:
Instagram - @bitminsta
LinkedIn - Bang in the Middle
YouTube - Bang in the Middle
Website: