Anil Mehta

Based in Mumbai

Anil Mehta ISC is a distinguished Cinematographer & Advertising Collaborator, based in Mumbai

Anil Mehta, an FTII alumnus, is one of India’s most respected cinematographers whose visual language has shaped both cinema and advertising. While his work in films such as Lagaan, Kal Ho Naa Ho, Hum Dil De Chuke Sanam, and Highway brought him national acclaim, his advertising portfolio has been equally impactful, making him a sought-after DoP for brands.

In the advertising space, Anil has collaborated on campaigns that balance cinematic richness with brand storytelling. His notable work includes Snickers ft. Rekha, Happydent – City Lights, Lakmé India ft. Ananya Pandey, and campaigns for Nescafé Frappe, Nerolac Paints, Vimal Elaichi, Livespace, and Godrej Selfie. His ability to translate complex brand narratives into evocative, relatable visuals has made him a trusted partner for agencies and directors alike.

Known for his narrative-driven treatment, Anil prefers subtlety and authenticity, often using available light and minimal equipment to enhance realism. This approach lends his commercials a cinematic depth without losing sight of clarity, emotion, and the product’s central role.

With his advertising work spanning FMCG, beauty, F&B, and lifestyle brands, Anil Mehta continues to bridge the gap between mainstream cinematic craft and impactful brand communication, cementing his reputation as a cinematographer whose artistry speaks fluently across mediums.

Social Media Handle:

• Instagram - @im_anilmehta