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Ajay Gahlaut

Based in Mumbai


Ajay Gahlaut is a prominent Indian advertising professional, serving as an Independent Creative. He is the former Chief Creative Officer at Dentsu Creative Services and the Chief Creative Officer and Managing Director at Publicis Worldwide India.


Gahlaut began his advertising career with Contract Advertising in 1994 as a Junior Copywriter. He later moved to Saatchi & Saatchi as a Copywriter and has since worked with several leading advertising agencies in India, including Ogilvy & Mather, JWT (now Wunderman Thompson), and Rediffusion Y&R.


he is the man behind who wrote the line ‘Do Boond Zindagi Ki’ that anchored the famous Pulse Polio Immunisation campaign featuring Amitabh Bachchan. And the line ‘Make It Large’ for the whiskey brand Royal Stag that transformed its fortunes and made it the highest selling whiskey in its price range.

Gahlaut wrote lots of commercials for the whiskey brand Imperial Blue with the famous ‘Men will be men’ sign off.


His work has garnered numerous prestigious awards, including several Cannes Lions, D&AD, and One Show awards.


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